Tag Archives: Cons

Pros & Cons Of Google’s New Structured Data For Reviews

Pros & Cons Of Google’s New Structured Data For Reviews by Laurie Sullivan , Staff Writer @lauriesullivan, August 5, 2022 Google this week added several important updates to search, but two in particular help marketers assist consumers in finding information across the web indexed from company and brand sites. For starters, on Friday Google announced the … Continue reading Pros & Cons Of Google’s New Structured Data For Reviews

Custom Website Design vs Template: Pros and Cons + How to Decide Which One Fits Your Business

Alejandra Zilak January 12, 2022 Your website is an integral part of your business. Not only does it provide information about what you do, why you’re great at it, and your pricing, it also serves as an opportunity to establish yourself as an industry expert any time someone does an online search about what you … Continue reading Custom Website Design vs Template: Pros and Cons + How to Decide Which One Fits Your Business

Recruitment SaaS vs. Recruiting with Excel or Google Sheets: Pros and Cons

Stacy Lee December 23, 2021 Recruitment is a time-consuming and challenging process that demands the use of resources, patience, and dedication. On average, a corporate job ad receives 250 resumes. In addition to reviewing a large number of applications regularly, recruiters must make certain that no activity takes up too much time and that each … Continue reading Recruitment SaaS vs. Recruiting with Excel or Google Sheets: Pros and Cons

5 Different Funding Options for Startups & Their Pros and Cons

Dave Lavinsky September 3, 2021 Although it’s difficult to pinpoint the precise number of new businesses launched each year, numerous studies have shown an increase in new business launches over the past decade. According to Oberlo, 4.4 million new businesses were started in 2020, up nearly 27% from the previous decade. Starting a new business … Continue reading 5 Different Funding Options for Startups & Their Pros and Cons

The pros and cons of specializing in specific martech products

MOPs practitioners have their favorite solutions, but is it a good idea to specialize in one only? Steve Petersen on April 14, 2021 Martech practitioners specialize in specific products. That’s not news. Further, it makes sense for people to learn how to really use a specific platform well. However, that’s not always ideal when putting … Continue reading The pros and cons of specializing in specific martech products

Pros and Cons to Consider Before Investing in Influencer Marketing [Infographic]

Shane Barker June 18, 2020 Word-of-mouth marketing is powerful because it can help you build trust and credibility. When a potential buyer sees someone they like or look up to, using your product, they may want it too. That’s what makes influencer marketing a powerful tool. 80% of marketers consider it effective while 89% of … Continue reading Pros and Cons to Consider Before Investing in Influencer Marketing [Infographic]