Tabitha Jean Naylor — November 19, 2017 Follow @TabithaNaylor — November 19, 2017 geralt / Pixabay So you finally got tired of blundering through your social media campaigns and looked to your favorite search engine. You typed in social media campaigns and got a bunch of results that gave you hope that you actually could … Continue reading Key Concepts You’re Probably Overlooking In Your Social Media Marketing Efforts
By Larry Alton| 2017-10-04T06:21:54+00:00 October 5th, 2017|Marketing|0 Comments Share Share Tweet +1 Stumble Pin Though you may not have thought about it in such specific terms, content marketing is all about psychology. You need to understand who your target audience is, discover what topics and angles will appeal to them most, and then provide it … Continue reading 5 Psychological Concepts That Can Improve Your Content Marketing
Columnist Jose Cebrian explains how taking risks, connecting your marketing and developing an analytics mindset can give you a leg up in 2017. Jose Cebrian on January 18, 2017 Here we go again. New year. New budget. New targets. Budgets get squeezed while targets soar, forcing marketers to adjust their mindset, their skill … Continue reading Three concepts to help you hit this year’s targets
by Dan Steiner July 8, 2016 Follow @danlsteinerJuly 8, 2016 Social media has changed the way friends and family members communicate with each other. Instead of placing a phone call or sending a text, many people choose instead to post a social media update to let everyone know what they’re up to at once. The … Continue reading 6 Social Media Concepts You Can Work Into Your Business’s Everyday Processes
by Jen Horner June 27, 2016 Follow @mtmlinguasoftJune 27, 2016 sweaters or jumpers? In the Mirror Idioms blog series, we compare idiomatic phrases from around the world. Certain human experiences are universal, but different cultures use different concepts to describe them. This concept is also the driving force behind international search engine optimization (SEO). SEO … Continue reading Mirror Idioms: Concepts Behind International SEO
by Matt Martinez February 28, 2016February 28, 2016 To most people, internal linking may seem like a basic topic to cover; though this skill may seem more primitive than not, often times, it is the fundamental practices, which are overlooked. So, what is internal linking? Internal links are hyperlinks, which guide the reader from one … Continue reading Internal Linking: 4 Key Concepts to Improve your SEO Content
by Ruud Hein May 12th, 2015 Look at marketing ideas another way and you have a better understanding of what search tries to accomplish. Look at search another way and you have a better understanding of marketing. Market Size The size of a market is the number of people selling and buying. If you … Continue reading Addressable Market: Using Marketing Concepts To Understand (& Do) SEO
Bob ApolloMay 2, 2015 The problem with slavishly following “best practice” is that it’s almost always what the really smart people (and organisations) used to do. By the time the concept has become widely recognised, the people and organisations that pioneered it have moved to the front of the next new wave. That often involves … Continue reading Can You Buy In To These 5 Contrarian Concepts?