Tag Archives: Components

3 Components of An Effective Social Media Management Platform

Scott SimsOctober 19, 2015 Social media is advantageous for all departments within an organization. From sales and customer support to public relations and business development, all departments can obtain valuable information from social media. However, the full value of this information won’t be discovered by simply creating social media accounts. The information has to be … Continue reading 3 Components of An Effective Social Media Management Platform

5 Components of a Successful Demand Generation Strategy

Shannon PragerSeptember 5, 2015 Smart marketers take a strategic approach to demand generation. Sales may be about getting your leads to choose you over your competition, but demand generation can reposition your product or service to be the only solution to their problem, eliminating the competition pretty quickly. If your goal is to increase pipeline … Continue reading 5 Components of a Successful Demand Generation Strategy

Reviewing Your Website: 12 Components of a Website Critique

Rick WhittingtonMay 25, 2015 We believe that every company in every industry deserves an effective, attractive website. To that end, we’d like to introduce a website critique that you can use to quickly assess your own website for weak spots. Here are the requirements we look for in a high-performing website. Feel free to use … Continue reading Reviewing Your Website: 12 Components of a Website Critique