Sammy Courtright September 24, 2021 As companies get their bearings in establishing a new hybrid workforce, company leadership needs to understand that company culture is going to undergo its own transformation. When a company and its employees share the same set of strong beliefs and values, the employees are more likely to stick around, individuals … Continue reading Company Culture Health Check – 5 Questions to Ask Your New Hybrid Workforce
Tag Archives: Company
3 Powerful Ways to Nurture Consumer Trust in Your eCommerce Company Using Video
Victor Blasco September 2, 2021 Online sales have become the easiest and most practical way to do business in our interconnected digital world. But still, many people don’t feel safe purchasing products they can’t see, from strangers they know nothing about. If you want to make it in the eCommerce arena, you need a reliable … Continue reading 3 Powerful Ways to Nurture Consumer Trust in Your eCommerce Company Using Video
10 LinkedIn Company Page Features You Need to Be Using Yesterday
Ron Stefanski August 24, 2021 LinkedIn is a thriving platform that millions of professionals use to keep up with their industry, find jobs, grow their skills, and build their networks—making it a powerful marketing tool for B2B businesses, no matter how big or small. There are a number of ways to use LinkedIn to market … Continue reading 10 LinkedIn Company Page Features You Need to Be Using Yesterday
5 Year-End Productivity Goals Every Company Can Embrace
Isaac Kohen August 20, 2021 For many people, work was redefined in 2021. Whether employees navigated a remote work environment for the first time or managed new tools associated with accelerated digitalization, the way work was accomplished – and what even constitutes work – looks different than it did a year ago, and it will … Continue reading 5 Year-End Productivity Goals Every Company Can Embrace
Do You Know Your Company Mission and How to Measure the Success of It?
Jeremy Epstein August 9, 2021 From Microsoft’s “to empower every person and every organization on the planet to achieve more” to Disney’s “to entertain, inform and inspire people around the globe through the power of unparalleled storytelling…,” a mission statement is a true north for every brand, providing direction and purpose to daily activities. Yet, … Continue reading Do You Know Your Company Mission and How to Measure the Success of It?
The Flywheel Concept – How to Become a Great Company
Steven Imke August 6, 2021 Most marketing and sales books talk about the sales funnel; however, the funnel model has one serious flaw. While the sales funnel is based on driving the customer through the funnel to make a purchase, it ignores the power of the customer to build momentum for the business. The flywheel … Continue reading The Flywheel Concept – How to Become a Great Company
Conflict Management Training Will Make or Break Your Company Culture
Rob Pene August 3, 2021 This week I was blown away by the extraordinary power of conflict in a company. At times it can be a destructive force that tears you apart if you don’t address it and resolution cannot occur. On the other hand, conflict is also an extraordinary opportunity to learn how to … Continue reading Conflict Management Training Will Make or Break Your Company Culture
The Hedgehog Concept – How to Become a Great Company
Steven Imke August 1, 2021 What separates good companies from great ones? According to Jim Collins, the author of Good to Great, one factor is what he calls the Hedgehog Concept. So, what is the hedgehog concept? In the research Jim Collins and his team performed when writing the book, they looked for a pattern … Continue reading The Hedgehog Concept – How to Become a Great Company
How to Work with a Boss Who Needs Company to Feel Comfortable
Liz Kislik July 30, 2021 When I was a young exec, one of my bosses would call me into his office whenever he needed to write significant memos. I would have to sit quietly in a chair across from his desk while he wrote on a yellow legal pad. We would speak for barely a … Continue reading How to Work with a Boss Who Needs Company to Feel Comfortable
How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)
Jennifer Warren July 29, 2021 Picture this: Socialite Kim Kardashian and her sister Khole displaying a few nice-fitting JCPenney jeans on Facebook Live. Bet the jeans would have sold like hotcakes! In short, influencers hawking wares through live videos invariably invite more viewership, more engagement, more entertainment, and more SALES. Sigh! The fact: JCPenney, the … Continue reading How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)
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