Gabriel Smith August 11, 2021 According to George Westerman, MIT scientist and author of Leading Digital: Turning Technology Into Business Transformation, digital transformation (DX) “marks a radical rethinking of how an organization uses technology, people and processes to fundamentally change business performance.” This change has been sought by more and more companies over the last … Continue reading Digital Transformation, Commercial Excellence, and Pricing
Tag Archives: Commercial
6 Secrets of a Successful Animated Commercial
Dana Kachan June 15, 2021 Here are six crucial things that you should know to improve your animated commercial. An animation video is a great way to market a product or service, introducing it to the audience in an engaging and creative way. However, many companies go down with animated commercials even though their products … Continue reading 6 Secrets of a Successful Animated Commercial
How Much Does it Cost to Produce a 60 Second TV Commercial?
Torrey Tayenaka — March 18, 2020 As a production company, we are often asked this question: “How much does it cost to produce a 60-second tv commercial?” seems like a simple enough question right? Well, in reality, it is much more complex than it looks. Asking this question is like asking an architect how much … Continue reading How Much Does it Cost to Produce a 60 Second TV Commercial?
Why Your Video is Nothing More than a Cheap Commercial
Steph Marsh — March 7, 2017 — March 7, 2017 Think about the last video you watched. How did you find it? Were you actively looking for it? If that’s your answer, we call your bluff. Chances are that video – the one that made you drop everything you were doing and indulge in distraction … Continue reading Why Your Video is Nothing More than a Cheap Commercial
How to Shoot Your First Commercial Video to Promote Your New Business
Amit Sen — February 22, 2017 Follow @amit_kumar_sen— February 22, 2017 It is imperative for new businesses to devise inventive methods to engage their growing audience and attract potential customers. With the number of open marketing channels proliferating, competition is becomes stiffer by the day. When it comes to promoting a new business, the modern … Continue reading How to Shoot Your First Commercial Video to Promote Your New Business
Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys
Columnist Purna Virji shares her tips for advertisers in capitalizing on game-day search volume. Purna Virji on January 30, 2017 Ah, Super Bowl Sunday. There is no bigger day for football — or advertisers. And whether they’re on their couch or at a neighborhood watering hole, fans of both will be tuning in to … Continue reading Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys
6 Ways to Optimize Images for Commercial Intent Searches
Dan Shewan — November 10, 2016 — November 10, 2016 The other day, I was searching for an image of a still from David Cronenberg’s 1981 science-fiction horror classic, Scanners (don’t ask). Fortunately, Google served up the image I needed – and if you’ve seen the movie, you can probably guess what it was – … Continue reading 6 Ways to Optimize Images for Commercial Intent Searches
10+ Free (Yes, Even for Commercial Use) Stock Photo Websites
by Cody Ward Follow @codymwardAugust 26, 2016 Sometimes web designers, entrepreneurs, and digital marketers just need some basic stock photography to elevate their website or landing page. Even if you’re bootstrapping or on a tight budget, you still need to find quality eye catching graphics and photos. Well look no further than the following free … Continue reading 10+ Free (Yes, Even for Commercial Use) Stock Photo Websites
20 Sites To Get Free Stock Images For Commercial Use
Giancarlo MassaroMarch 1, 2015 Finding free stock images for commercial use for your website or for your next giveaway can be a pain. Just running a quick search for free stock photos, or royalty-free photos will bring you to tons of deceptive websites that require payment to download any of their images. We’ve done the … Continue reading 20 Sites To Get Free Stock Images For Commercial Use
All That You Need to Know About Commercial Factoring
Jay NorthJanuary 20, 2015 One of the most attractive alternatives to business loans is commercial factoring. It allows your business to receive funds based on the money you will be earning in the future. Factoring is not considered a loan because the factoring company is simply buying your accounts receivable at a discount then collecting … Continue reading All That You Need to Know About Commercial Factoring