Connecting with clients on Facebook or Instagram can be a slippery slope. Columnist Matt Umbro explains why it’s better to keep your work and personal lives separate. Matt Umbro on October 18, 2017 A common question that I hear among digital marketers is, should you connect with your clients on social platforms? My answer … Continue reading Should you connect with your clients across social platforms?
Dave Charest — October 5, 2017 Follow @DaveCharest — October 5, 2017 When it comes to measuring digital marketing, it’s important to remember that your small business clients only care about the impact your actions are having on their business. Overburdening them with leading indicators such as likes, shares, and followers should never be your … Continue reading How to Show Value to Your Clients Through Digital Marketing Measurement
Susan Tatum — October 4, 2017 — October 4, 2017 Pexels For many growing professional services firms, new clients are a critical part of meeting business growth objectives, and tapping personal networks is no longer enough. Today you have to find and woo strangers–get on their radar, engage, and often educate them a bit–before you … Continue reading Meet More New Clients with These 8 Tactics
Dustin Yarc — October 3, 2017 Follow @DustinYarc — October 3, 2017 Managing social media is a critical area of importance for freelance writers, but it’s really something that all businesses need to focus on in the modern world. And social media tools for freelancers can make a time-consuming job much faster. As a writer, … Continue reading 8 Handy Social Media Tools for Freelancers and Their Clients
Debbie Harris — October 2, 2017 Follow @DebbieLeeHarris — October 2, 2017 illustrade / Pixabay It seems that every week I am asked HOW do I gain clients from LinkedIn. Of course, it is imperative that before you put these three tips into practice, that you have a full completed LinkedIn profile using keywords, etc. … Continue reading 3 Simple Steps to Gaining Clients from LinkedIn
Barbara McKinney — September 25, 2017 — September 25, 2017 Mediamodifier / Pixabay Consulting services in the IT industry is pretty broad, to begin with. It covers technical stuff from creating effective databases to managing the development of a mobile application. Whatever the topic, you will always need someone to help you iron out the … Continue reading Pro Tips for Drawing In More IT Consulting Clients
Amanda Abella — September 21, 2017 — September 21, 2017 I’ve been in the freelancing game for a while now. I have seen the content marketing industry go from nothing to millions. And I’ve gone from making $ 5 in a month to getting paid hundreds of dollars for one blog. I’ve also been coaching … Continue reading Here’s Why You’re Not Getting Paid By Clients
Taylor Gordon — September 18, 2017 — September 18, 2017 jarmoluk / Pixabay Payment delays happen even if you have an iron-clad payment agreement. A client may run into financial trouble causing them to pay late. A client may even simply forget to pay you. Regardless of the reason, your goal is to limit late … Continue reading Why You Should Reward Clients for Early Payment
Eric Sachs — September 8, 2017 Follow @EricSachs_SEO — September 8, 2017 simplu27 / Pixabay It’s alright to admit when you’re at a loss. Few topics in this industry are as intimidating and confusing as building a WordPress site from scratch. Not only that, but you’re expected to know how to build it with conversions … Continue reading A Full Guide To Building a WordPress Site that Converts Potential Clients to Customers
Karl Sakas — August 28, 2017 Follow @KarlSakas — August 28, 2017 “How does a [B2B] company find out exactly what end users do with its products? … [T]he people who buy from us are not the same people who actually use our products in their daily work.” (Harvard Business Review) Do any of your … Continue reading Helping Agency Clients Who Reach End-Customers Via Channel Partners
