Tag Archives: clean

The Importance of Clean Copy in Your Blog Posts

Joe GillespieNovember 6, 2015  Imagine this scenario: Your company has committed to a robust blogging calendar to enhance your inbound marketing strategy. You have dedicated time and effort to researching, writing, and promoting your awareness stage content. You have determined and used optimal keywords for driving search traffic to your blog posts. Everything is set … Continue reading The Importance of Clean Copy in Your Blog Posts

Clean Up Your Conversion Tracking Mess with the New Streamlined Facebook Pixel

Brett McHaleOctober 27, 2015 I was recently rummaging through my pile of conversion tracking pixels in Facebook’s Business Manager when I noticed an alert that explicitly stated the ending of individual pixels. As someone who is managing multiple lead gen promotions on Facebook, each requiring a unique tracking code, I was pretty excited. The fact … Continue reading Clean Up Your Conversion Tracking Mess with the New Streamlined Facebook Pixel

Keeping it Clean: How Sports Expertise is Helping Media Buying Agencies Discover Brand-Safe Digital Content

Greg BoboloAugust 10, 2015 Online video media buyers are facing a problem: in the world of online video, there’s quantity, but not much quality. Much of the video content one will find on YouTube is poorly produced, meaningless, tasteless and sometimes even offensive. With all the not-safe-for-work video content floating around, premium brand advertisers need … Continue reading Keeping it Clean: How Sports Expertise is Helping Media Buying Agencies Discover Brand-Safe Digital Content