JoAnn Corley — May 22, 2020 There is nothing new under the sun…ever heard that phrase. It from a biblical passage, Ecc. 1:9. Well, in the time of Covid, you might be thinking…is that true now? These are unprecedented times. We’re entering into a new normal (not a fan of that phrase)…but ok, yes things … Continue reading My Advice During COVID: Hang on to What’s Certain
Julie Winkle Giulioni — May 15, 2020 I was speaking with a colleague recently who said, “If I hear or read ‘these uncertain times’ once more, I’m going to scream!” And now, everywhere I turn, I’m aware of these words as well – in the news, business articles, podcasts, and advertising. While there’s no argument … Continue reading What is Certain During These Uncertain Times?
Indu Sharma — March 22, 2018 — March 22, 2018 IT compensation appears to have finally leveled off. After years of IT salaries increasing by meteoric leaps, the average tech salary only went up from $ 92,081 to $ 92,712 in 2017, according to the Dice Salary Survey. That bump barely registers as a cost-of-living … Continue reading How to Be Certain Your IT Salary Is Competitive
Catherine Pidgeon — November 17, 2016 — November 17, 2016 The first step to reclaiming your inbox is understanding your communication behaviors and baselines – do you spend more than 20 hours per week in meetings and do you schedule more than 2-3 meetings per week with your team? If so, you may be distracting … Continue reading Avoid FOMO, How Declining Certain Work Meetings May Increase Productivity
Columnist Kerry Jones digs into new research on the role of arousal and dominance in viral sharing. Kerry Jones on June 22, 2016 If you’re looking to attract high engagement through content marketing, it’s essential to understand why people choose to share and interact with content. New research suggests that it’s not just … Continue reading The science of viral content: Why certain emotions ignite social engagement
by Larry Kim December 15, 2015December 15, 2015 AdWords just unleashed an easier way for the small business to machete its way through the jungle of code typically required to track paid search performance, and it’s called “smart goals.” This is kinda big news for the less-sophisticated advertiser. But, as expected, there’s no shortage of … Continue reading You Might Hate It, But AdWords’ Smart Goals Are Pretty Cool for Certain Advertisers
Personal Branding BlogOctober 17, 2015 Why do certain people achieve success when others don’t? Simon Sinek’s book, “Start with Why: How Great Leaders Inspire Action,” may have some answers. Sinek asserts that great leaders tap into people’s psyches to attract them into becoming followers. Applied to the corporate level, Sinek offers the “inside out” theory, … Continue reading Why Do Certain People Achieve Success When Others Don’t?