Tag Archives: Bottom

Blogging: Good for the Environment and Your Bottom Line

Allison VanNestApril 23, 2015 Does your business have a blog yet? What about a Twitter account or a Facebook page? If you’re still not sure whether social media is worth it, consider the costs if don’t bring your marketing efforts into the digital age. The Numbers One of the great advantages of blogging and email … Continue reading Blogging: Good for the Environment and Your Bottom Line →

Does Custom WordPress Design Impact the Bottom Line?

Web Management Guidelines

Richie ContartesiFebruary 27, 2015 Does an attractive custom WordPress design lead to more sales? By “attractive web design,” I don’t just mean pages that look good, but also pages that work right. But all that matters is how it looks, right? Wrong! The fact is, you’ll lose visitors before they even see your beautiful custom … Continue reading Does Custom WordPress Design Impact the Bottom Line? →

Manage Your Brand and Your Bottom Line Will Follow

Branding

Source Consumers have greater access to brands than ever before. While this might sound like amazing exposure for your company—and it is—it’s also a huge liability. Why? Because consumers’ access to your brands also gives them the ability to change your brand perception. Manage Your Brand Outlets Wherever your brand appears online, there you should … Continue reading Manage Your Brand and Your Bottom Line Will Follow →

Soft Metrics That Have A Significant Effect On Your Bottom Line

Email Marketing

Everyone wants to increase sales and grow their business – that’s practically a given in the marketing world. Increasing sales numbers and related key performance indicators (KPIs) is typically the main task for most marketers. And it is almost definitely the one that your boss cares about the most, regardless of whether said boss is … Continue reading Soft Metrics That Have A Significant Effect On Your Bottom Line →

Resolve to Make a Difference – For Your Community and Your Bottom Line – in 2014

Sales Guide

Burlington, VT (PRWEB) December 26, 2013 For small and medium size businesses looking to shine a positive light on their endeavors in the new year, cause-related marketing is an important way to help build long-lasting and profitable connections with customers, while making a difference in their communities. Cone Echos 2013 Corporate Social Responsibility study … Continue reading Resolve to Make a Difference – For Your Community and Your Bottom Line – in 2014 →