November 20, 2024 News influencers are overwhelmingly male. No wonder there’s a Republican bias As trust in mainstream media fades, influencers are acting like the next generation’s news anchors. Two-thirds of them are men. BY Henry Chandonnet “News influencers” are social media translators, conveying the day’s biggest stories via TikTok commentary or Instagram graphic. They also … Continue reading News influencers are overwhelmingly male. No wonder there’s a Republican bias
How do you correct your data when the problem is including demographics that have long been excluded from standard consumer opportunities? Constantine von Hoffman on January 22, 2024 “Garbage in, garbage out” is one of the fundamental tenets of computing. GIGO was coined back when punchcards were used for programming, but it is a fact … Continue reading How to fight bias in your AI models
Humans have biases and because genAI models are trained on data created by humans, they are likely to be as biased as that dataset. How can marketers mitigate risks? Andrew Frank on December 26, 2023 This article was co-authored by Nicole Greene. Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address … Continue reading How marketers can mitigate bias in generative AI
By Josh Millet July 13, 2023 Hiring has always been an inexact science. Traditionally a laborious, inefficient, and only occasionally effective enterprise, it is a quintessentially human process. That isn’t exactly a compliment. As it turns out, humans make a lot of mistakes, particularly when judging other humans. Not surprisingly, the technology sector has … Continue reading POV: What the future holds for AI hiring bias regulation
Mitigating bias in AI is essential for marketers who want to work with the best possible data. Here’s what you need to know Constantine von Hoffman on February 22, 2023 Algorithms are at the heart of marketing and martech. They are used for data analysis, data collection, audience segmentation and much, much more. That’s because … Continue reading How bias in AI can damage marketing data and what you can do about it
Google Talks Back: Tech Giant Asks Court To Drop Suit Over Alleged Spam Bias by Ray Schultz , February 8, 2023 Google has asked a federal court to toss a lawsuit filed against it by the Republican National Committee (RNC) over alleged bias in spam-filter placement. The RNC sued last year after an academic report … Continue reading Google Talks Back: Tech Giant Asks Court To Drop Suit Over Alleged Spam Bias
At Cannes Lions, IBM promoted their Advertising Fairness pledge and released tools to help brands capture and mitigate bias. Kim Davis on June 21, 2022 Major brands, including IBM, Delta Airlines and WPP, as well as the IAB and the Ad Council, have publicly committed to raising awareness about, and mitigating, bias in adtech. The … Continue reading Major brands commit to mitigating adtech bias
By Rachel Brennan April 14, 2022 Throughout the pandemic, technology decision-makers have quickly adopted new solutions to streamline remote and hybrid business processes. But this onboarding process shined a light on a long-standing problem: the inherent biases introduced to tech products by humans. Although many tech solutions are powered by AI, the tech … Continue reading How to spot human bias in the tech your company uses
Labor agency alleges Google illegally fired two workers who tried to organize Another employee said she was let go this week over an email to colleagues. K. Holt @krisholt December 3rd, 2020 Toby Melville / reuters The National Labor Relations Board (NLRB) has accused Google of illegally firing two workers who took part in labor … Continue reading Lawsuit accuses Google of fostering systemic bias against Black employees
Bob Hutchins August 24, 2021 Bias has a well-documented effect on reasoning. Bias can affect the processing of information and lead to beliefs that are incongruent with evidence and rational consideration. Bias is therefore expected to influence an individual’s susceptibility to misinformation online. For instance, if you absolutely (the bias) believe the earth is flat … Continue reading Does Personal Bias Make People Vulnerable to Misinformation on Social Media Platforms?
