Dani ZehraJune 22, 2015 Everyone talks about how one article or post on Buzzfeed or Huffington Post is all they need to get some real link juice on their website. Link juice means traffic, and link juice means better rankings but more than that link juice means higher chances for conversion which ultimately means a … Continue reading Why Traffic Awareness Goes Hand in Hand With Better Conversion
Snapchat continues to make the case that its ads are the best way to reach the young U.S. audience, while honoring people’s privacy. Martin Beck on June 22, 2015 Snapchat CEO Evan Spiegel continued his Snapchat-ads-are-better campaign today in France. Spiegel, the 25-year-old founder of the social messaging network, speaking during a keynote interview at … Continue reading Snapchat CEO Promises Better, Non-“Creepy” Digital Advertising
Bryan BolanJune 20, 2015 Google recently conducted a study to better understand video ad viewability. Yes the study is based on online video advertising but there’s not much difference when it comes to corporate video production and it’s viewability on your website. Your videos need to be easily accessible. Unfortunately I see far too many … Continue reading 5 Tips for Better Corporate Video Viewability
Daniel SmithJune 18, 2015 Being a writer is a hard lot in life. It’s even harder when you’ve chosen to be a blogger extraordinaire. A blogger’s job is to research various topics and bring optimized content to the masses. You’re a Cyber Rembrandt. There’s just one thing that anyone who writes can attest to: your … Continue reading 5 Apps Archer Wants You To Know About Writing A Better Blog
Graham JonesJune 18, 2015 Four tips for bloggers taken from analysing what the Daily Mail does to achieve its huge online success and what a former employee told a search marketing conference in London The Daily Mail is an online success story. Whatever you think about the publication or its views, you cannot deny it … Continue reading The Daily Mail Can Actually Make You a Better Blogger
Alex SholemJune 22, 2015 Distraction and lack of focus is far from a new problem, but the persistence – and insistence – of our digital world makes it harder than ever to stay totally focused on one thing, especially at work. Here at FaxNgo, we’re all about improving your working life through the power of … Continue reading Focus Better At Work With These 5 Distraction-Killing Apps
by Andrew Popowycz June 11th, 2015 Co-authored with Kristen Godel. The easiest way to get the best quality scores, click through rates, and highest return of investment from your pay per click campaign is to optimize the setup of your account from the start. Account Structure A well-structured account makes it easy to analyze … Continue reading How To Setup Your PPC Campaigns For Better Quality Scores, CTR, And ROI
Rachel SerpaJune 5, 2015 “Big data really is about having insights and making an impact on your business. If you aren’t taking advantage of the data you’re collecting, then you just have a pile of data, you don’t have big data.” Believe it or not, these words were spoken by Facebook’s VP of Infrastructure Engineering … Continue reading It All Starts with Identity: How To Better Manage Your Marketing Data
Doug MalanJune 2, 2015 Let’s say you open a brewery in the cool part of town. Whenever someone enters your establishment, you spray them with hundreds of gallons of beer (or root beer) from a fire hose, leaving them drenched and confused. The woman down the block, however, offers her customers a thoughtful pint of … Continue reading Quench Your Thirst For Blog Posts That Yield Better SEO Results
Brent PohlmanMay 28, 2015 Want a better experience on Twitter? Twitter is not the same platform it was five years ago. I joined in 2008 and frankly, I am starting to get tired of the platform. It appears to be a platform where people simply broadcast the latest news and retweet the information submitted by … Continue reading Finding a Better Twitter Experience in 2015
