by Al Gomez March 9, 2016March 9, 2016 We all know that Facebook and Twitter are a must in every social media marketing campaign. Not only do these platforms provide one of the biggest referral traffic, they also contribute to brand awareness and conversion. When nurtured, audiences on Facebook and Twitter can become long-time loyal … Continue reading Top 5 Best Practices for Pinterest and Google+
by Michael Jenkins February 29, 2016February 29, 2016 Social media can be pretty overwhelming sometimes. Especially if you’re running an agency or managing the social media accounts of other businesses. How do you juggle and manage the many hats you need to wear as a social media manager? Creating content, scheduling shares, engaging with followers, … Continue reading The 17 Best Social Media Management Tools
by Heather R. Morgan February 28, 2016 Follow @HeatherReyhanFebruary 28, 2016 If you’re searching for a “silver bullet” to magically solve all your problems, you’re probably going to fail. Even if you’ve found an effective tactic that can give you a strong advantage, that advantage won’t last long once a million other people have learned … Continue reading What’s Killing Some of the Best Cold Emails?
by Young Entrepreneur Council February 24, 2016 Follow @YECFebruary 24, 2016 How do you approach a delicate social media scenario in which your team member posts something inappropriate to their personal social media? Do you immediately terminate them or work together to figure out what to do? 1. Be Clear and Concise The best teams … Continue reading The Best Ways to Handle Social Media Misconduct on Your Team
by Keisha James February 21, 2016February 21, 2016 We all know the great impact organic search has on generating traffic and leads to your website or blog, and 2016 is a big year for Google algorithm updates. With prancing pandas and peppy penguins assimilating their way into Google’s core algorithm, keeping your website’s backlink profile … Continue reading Best Piece of SEO Advice for 2016
by Eric Seal February 16, 2016February 16, 2016 Wouldn’t it be great if everyone read your blogs, Facebook posts, and tweets? Or better yet—liked them and shared them, too? There’s a way to make your readers more likely to click. All you have to do is know how long to write your blogs and social … Continue reading The Best Character Count Guide to Blogs, Facebook Posts, and More [Infographic]
by Annaliese Henwood February 16, 2016 Follow @MktgInnovatorFebruary 16, 2016 So, you’ve written a blog post and feel like you’re ready to publish. But are you really? In part 3 of this series, I describe the 5 best tools for blog content optimization. If you want to see real results from your post, you need … Continue reading The 5 Best Tools for Blog Content Optimization
by David Cuevas February 14, 2016 Follow @dcuevasimFebruary 14, 2016 3 Social Media Best Practices For Small Businesses For small business owners, social media marketing is one of the most underutilized marketing tactics. How can you say that? Everyone has or should have a Facebook page, LinkedIn profile, Twitter account, and Google Business page. While … Continue reading 3 Social Media Best Practices For Small Businesses
by Tina DiSerafino February 13, 2016February 13, 2016 Many rumors have been floating around the internet that SEO is dead. I can assure you that it’s far from dead, though it has changed and evolved to be more of a branding technique than an advertising strategy. There have been many misleading opinions about SEO, such … Continue reading 3 Reasons Why SEO Is the Best Investment for Your Business
by Jessica Lunk February 11, 2016 Follow @jessicalunkFebruary 11, 2016 Whether it’s a white paper that helps your prospects solve a nagging problem, or a special email notification of a “secret” sale, when a customer sees something from your company in their inbox, there are two things that can happen. One, the customer will be … Continue reading 5 of the Best Practices for Email Marketing Subject Lines to Boost Response
