Tag Archives: Behavior

Mobile, Desktop Search Behavior Differs Greatly On Google, Study Shows

by Laurie Sullivan @lauriesullivan, May 26, 2016 On the heels of Google’s forthcoming AdWords change that allows advertisers to modify bids for smartphones, tablets and desktops, cClearly set out to take an in-depth look at the differences in consumer search behavior between mobile and desktop among industries, products, countries and search engines. Here’s what they found. … Continue reading Mobile, Desktop Search Behavior Differs Greatly On Google, Study Shows

How Your Beliefs Can Sabotage Your Behavior (And What You Can Do About It)

by James Clear December 12, 2015 Follow @james_clearDecember 12, 2015 There are many reasons why it can be hard to stick to good habits or develop new skills. But more often than not, the biggest challenge is sitting between your two ears. Your mind is a powerful thing. The stories you tell yourself and the … Continue reading How Your Beliefs Can Sabotage Your Behavior (And What You Can Do About It)

An Etiquette Refresher for Business Owners and Entrepreneurs & Their Online Behavior

Mandy EdwardsSeptember 15, 2015 As of January 2014, 87% of American adults use the internet and 52% of online adults now use two or more social media sites. Yet, probably more than a third of them act like a child online – business owners and entrepreneurs included. When you are a business owner or entrepreneur, … Continue reading An Etiquette Refresher for Business Owners and Entrepreneurs & Their Online Behavior

Take The Wheel: 5 Ways To Drive Buyer Behavior With User-Generated Content

If you want an engaged audience, user-generated content is key. Columnist Jordan Kretchmer explains why UCG makes a big impact on buying decisions. Jordan Kretchmer on May 29, 2015 Branded communities are emerging as one of the most effective tactics in social marketing, so it’s no surprise that marketers are beginning to invest more resources … Continue reading Take The Wheel: 5 Ways To Drive Buyer Behavior With User-Generated Content

I’m Going To Cross-Device Target You By Matching Online Search Behavior

by Laurie Sullivan, October 31, 2014 Cross-device targeting relies on anonymous information that transfers from a click like IP address, browser type, latitude and longitude. Along with these attributes, a variety of other things such as ad size allows some technology to make decisions on the ads to serve. The strategy recently brought two companies … Continue reading I’m Going To Cross-Device Target You By Matching Online Search Behavior