by Ryan Kh June 9, 2016 Follow @ryankhgbJune 9, 2016 Paid online advertising is the fastest and most effective way to attract the attention of shoppers and potential customers. However, if it is not done correctly, paid advertising can be a costly mistake. Below are some of the main factors a business should consider before … Continue reading 5 Things A Business Should Understand Before Using Paid Ads
by Mike Parry June 6, 2016June 6, 2016 Experience shows that many companies struggle with the concept of culling old data as they naturally want as big a pool as possible to target with their email campaigns, which is of course very understandable. However, as data ages there is no denying it becomes old and … Continue reading Try Reactivation Before Inactivation
by Melissa Duko June 5, 2016June 5, 2016 Like mobile advertising, display advertising is experiencing unprecedented growth. This year, digital display ad spending is on track to surpass search ad spend, with one in five dollars going to banners and other types of digital display ads. As advertisers invest heavily in display ads, they want … Continue reading 4 Questions You Need to Ask Before Diving Into Display Tracking
by Andrew Raso May 24, 2016 Follow @marketinggurus3May 24, 2016 Years ago, starting a new business was a do-it-yourself exploration of the unknown. It was a process of experimenting and wandering toward success, rather than following any particular set of guidelines. Development was a trial-and-error process. Professional help and mentoring were hard to find – … Continue reading 5 Questions to Consider Before Joining a Business Accelerator
by Personal Branding Blog May 21, 2016May 21, 2016 When you land a job interview, you research the company’s website to see how you’re a good fit for them. You make note of the prospect’s history and accomplishments, prepping yourself to acknowledge the company’s good qualities and figuring out how you’ll sell yourself as a … Continue reading 5 Ways to Assess Cultural Fit Before Accepting a Job
by Azure Collier May 17, 2016 Follow @azurecollierMay 17, 2016 Live video is the most talked-about tool among social media marketers right now. Marketers from small businesses to large corporations are jumping on the live video trend, and it’s working. People spend 3 times longer watching live video on Facebook compared to non-livestreamed video content. … Continue reading 5 Best Practices to Consider Before You Use Livestreaming Video
by Matt Brennan May 5, 2016 Follow @MattLBrennanMay 5, 2016 Writing a blog is a necessary part of any business’s marketing strategy in today’s business economy. Without a little bit of planning and forethought a blog can be an overwhelming experience. Before You Begin Writing a Blog Develop an idea for how often you want … Continue reading What to Do Before Writing a Blog
by Richie Contartesi May 6, 2016 Follow @anabolictechMay 6, 2016 At the rate that the internet is going, it’s not that hard to see why a website redesign is needed after every few years. If you want to keep up with changing times, you will need to do the same to your website too. So … Continue reading Questions You Need To Answer Before You Redesign Your Website
by Alex Birkett May 6, 2016May 6, 2016 Web personalization is all the rage, but are you trying to run before you’ve learned how to walk? Don’t trip and stumble in your drive to master shiny, new techniques – instead, learn what you need to get accomplished first, and what the pitfalls are if you … Continue reading Running Before You Walk: What You Need to Know About Personalization
by Brad Smith May 1, 2016 Follow @FixCourseMay 1, 2016 Things move quick on Twitter. The shelf life of a single tweet is four times shorter than stuff on Facebook. That ephemeral nature makes it difficult for messages to stick and get anyone to do anything (to, you know, make your investment in Twitter ads … Continue reading 30 Twitter Ad Examples to Study Before Spending a Dime
