Tag Archives: automation

Streamline Employee Onboarding with HR Automation

Streamline Employee Onboarding with HR Automation Lynette Teo / Jun 7, 2023   Welcome to the era of HR automation, where the power of technology meets the art of employee onboarding. In today’s fast-paced business landscape, organizations recognize the need for efficient and engaging onboarding experiences. With HR automation, companies can revolutionize their onboarding processes, … Continue reading Streamline Employee Onboarding with HR Automation

Automation and AI: The power to build true digital experiences

Artificial intelligence and machine learning’s marketing use cases go beyond chatbots or personalized website recommendations. Shama Hyder on April 27, 2023 It’s become increasingly clear how powerful automation is in creating truly impactful brand experiences. Artificial intelligence and machine learning’s marketing use cases go beyond chatbots or personalized website recommendations. Marketing automation is more than … Continue reading Automation and AI: The power to build true digital experiences

Why we care about marketing automation

Here’s how marketing automation works, why it’s key to delivering seamless customer experiences and some best practices to follow. Danni White on April 21, 2023  Marketing automation is quite literally that — the automation of specific marketing tasks so that they are accomplished more speedily and efficiently, creating the opportunity to deliver personalized and relevant … Continue reading Why we care about marketing automation

Using AI and journey orchestration to boost your marketing automation

AI and customer journey orchestration can take your existing marketing automation approaches to the next level.  Greg Kihlstrom on March 30, 2023 Marketing automation is a foundational component of marketing technology stacks. However, using it alone isn’t enough to stay ahead, as customers expect a seamless experience with your brand, regardless of the channel.  There … Continue reading Using AI and journey orchestration to boost your marketing automation

Looking at AI’s rapid infusion into marketing automation platforms

Data quality, campaigns/lead management and workflows/integrations are all destined for an upgrade. Milton Hwang on March 23, 2023 This is part one of a four-part series on AI’s infusion into marketing automation platforms.  The rapid adoption of generative AI has increased the excitement volume to 11 for martech professionals. AI-enabled enhancements to the core uses … Continue reading Looking at AI’s rapid infusion into marketing automation platforms

PPC Automation Layering: How to Embrace Effective Tools and Solutions

PPC Automation Layering: How to Embrace Effective Tools and Solutions Deanna Ritchie / 20 Mar 2023   After years of hand-wringing about industrial automation’s potentially devastating consequences for the blue-collar workforce, it has finally dawned on the professional class that the robots are coming for them too. True, this may not happen right away. But … Continue reading PPC Automation Layering: How to Embrace Effective Tools and Solutions

Microsoft Moves Into New Era Of Advertising, Automation

Microsoft Moves Into New Era Of Advertising, Automation by Laurie Sullivan  @lauriesullivan, March 16, 2023 Microsoft will integrate the technology behind ChatGPT into its workplace software, upgrading PowerPoint, Word, Excel and Outlook with new capabilities in its latest move to win the race toward automation and artificial intelligence across business products and advertising. The company … Continue reading Microsoft Moves Into New Era Of Advertising, Automation

Warehouse Automation Helps With Efficient Inventory Management

Warehouse Automation Helps With Efficient Inventory Management Will Schneider / 19 Feb 2023   As we look into the crystal ball of warehouse inventory management, one thing is clear: the future lies in warehouse automation. Statistic says there will be around 50,000 robotic warehouses by 2025, with over four million robots. According to Gartner, machine … Continue reading Warehouse Automation Helps With Efficient Inventory Management

Digital advertising automation is here: Are you ready? by Fluency

Is your organization ready for automation? We have your checklist for success. Fluency on February 21, 2023 The benefits of automation are clear: replace the need to manually manage your digital advertising accounts with fulfilling work, such as strategic planning and forward-thinking conversations. Drastically reduce the stress related to a business exclusively powered by people—such … Continue reading Digital advertising automation is here: Are you ready? by Fluency