Maximizing your work-from-home hours with martech research? We’ve got you covered. Pamela Parker on March 20, 2020 Whatever the economic climate, investments in marketing technology are helping businesses meet increased demands for personalization and a need to collect, authenticate and analyze rapidly increasing amounts of consumer data to improve the customer experience (CX). At the … Continue reading Everything you need to know about B2B Marketing Automation
Robin Singh — February 28, 2020 Any business can significantly benefit from running marketing campaigns on social media. Social media is an exciting and dynamic environment with billions of potential prospects and thousands of different markets, all connected and intertwined. If you know how to tap into this incredible network, you get a chance to … Continue reading 5 Reasons Your Business Needs Social Media Automation
Nico Prins — February 23, 2020 HR professionals have the potential to make a big difference in their organizations—if they have the time and resources to focus on what matters most, that is. For many HR departments, all the benefits questions, time-off requests, hiring tasks, and more leave barely enough time to breathe, let alone … Continue reading How to Save Time with HR Automation
Don Dalrymple — February 21, 2020 We live in a world where people have a hard time paying attention. Everyone is frazzled and overwhelmed to the point that their hands are on the delete key. It’s a natural and understandable instinct. With more technology and convenience, we can use automation and transactional platforms to fill … Continue reading Be Better at Relationships Than at Automation
Shane Barker — January 8, 2020 Automation tools with artificial intelligence and machine learning capabilities can help you increase your productivity and grow your business. They can automate simple tasks so that you can concentrate on the important ones. According to the State of Marketing Automation Survey Report 2019, 75% of marketers claim to use … Continue reading 6 of the Best Automation Tools Your Business Should Use
Georges Fallah — December 19, 2019 Follow @georgesfallah Getting your customers to review your product is a powerful strategy that should never be ignored or underestimated. It really matters what people are saying about your business so you can use this opportunity to establish a strong reputation for your brand. Customer reviews are powerful pieces … Continue reading How to Create Automation for Product Reviews to Retain Your Customers
Performance Channels Gain New Commitments From Advertisers, Publishers As Automation Ramps Up by Laurie Sullivan @lauriesullivan, December 4, 2019 Pepperjam, a performance marketing and affiliate tech platform, ran its Black Friday shopping data, which shows the average order value (AOV) grew 16% year-over-year (YoY) in 2019, compared with 2018 for same-store advertisers. Data released Thursday … Continue reading Performance Channels Gain New Commitments From Advertisers, Publishers As Automation Ramps Up
Create a series of rules in Facebook Ads Manager to ensure your campaigns are still at optimum performance when you’re not online. Zenia Johnson on November 25, 2019 After much bluster and a snowy Halloween (for some of us, at least!) Holiday 2019 is here, and I’m sure that many of you are working through … Continue reading Pro Tip: Leaning into Facebook’s automation for the 2019 holiday season
Renu Sharma — November 7, 2019 Follow @renusharma074? Repetitive tasks cost the global service industry more than $ 5 trillion a year with employees spending a total of 69 days in administrative tasks, says a study by DJS Research. Building a successful business takes a lot of resources, time, and effort. But, with technological advancements, … Continue reading How to Use Automation to Grow Your Business
Jody Glidden — September 19, 2019 — September 19, 2019 A referral is the kick start to the buying process for a staggering 84 percent of all buyers. That means client satisfaction should be a top priority if you want to grow top-line revenue. Not only do happy clients make glowing recommendations; they also stick … Continue reading Everything You Need to Know about Relationship Intelligence Automation
