by Donna Papacosta May 26, 2016 Do you need a social media audit to reach your goals? Bravo for you and your organization if you’re using social media. But do you know if it’s working? When was the last time you sat down to review your efforts and your results? Probably a while. Take a … Continue reading Do You Need a Social Media Audit?
by Matthew McKenzie April 19, 2016April 19, 2016 If you’re a marketer, it’s a safe bet that doing a content audit is not your idea of a good time. Don’t feel too bad about this; unless your perfect Friday night involves a root canal and a few dozen paper cuts, I don’t expect you to … Continue reading Working Hard or Hardly Working? 4 Warning Signs Your Content Audit Process Isn’t Pulling Its Weight
by Danny Wong March 2, 2016 Follow @dannywong1190March 2, 2016 As a store manager, you are expected to know every intimate detail of your business. Without hesitation, you should know which products are available, how many orders you receive each month and what your ideal customer looks like. So, it may be hard to believe … Continue reading Going Undercover: 6 Reasons To Audit Your eCommerce Business
By Joydeep Bhattacharya January 29th, 2016 How well prepared are you for a technical site audit? Here are some here are 5 points not to miss. 1. Take Mobile Optimization To The Next Level Mobile is critical for your business. More than half of the search queries that Google handles every day come from mobile … Continue reading 5 Points Not To Overlook In A Technical SEO Audit
by Lacy Boggs December 19, 2015 Follow @blogspiration42December 19, 2015 I’ve never been much of a numbers gal. Humanities, that’s always been my thing. But my mentor, Tara Gentile, is fond of asking us: If you’re not measuring it, how do you know if it’s working? Errrrr…. Um…. Yeah. Good point. So, to end 2015 … Continue reading Take Stock: How to Conduct a 2015 Blog Content Audit
by John Hodge December 13, 2015December 13, 2015 Organic search is one of the top channels to drive traffic to your site, but click-through rates fall off dramatically after the #1 position in search results. So the need to rank well is very real. In fact, about 76% of organic clicks occur on the first … Continue reading 6 SEO Audit Tools for Dominating Google Results
Michael WightOctober 27, 2015 Stepping ahead for website audit is a wise decision as there are 3,174 million internet users worldwide. It gets more encouraging for online business holders around the nation when they happen to know that USA has 201.6 million internet users and is ranked as 2nd worldwide. People usually get confused with … Continue reading Website Audit Is Beneficial For Your Online Business
Amanda GrinavichOctober 14, 2015 When it comes to sales and marketing (or anything really), a lot can be learned from our enemies – err, competitors. An examination of what your top competitors are doing can clue you in on what to do to step up your game — or heck, even what not to do. … Continue reading Conducting an SEO Audit Pt. 4: Competitor Research
Amanda GrinavichOctober 1, 2015 This series walks through the components of an SEO audit. In the first post, we walked through the questions you should ask to find out whether or not you need an audit; in the second post, we covered on-site components. Today, we discuss search aspects. One of the first things we … Continue reading Conducting A SEO Audit Pt. 3: Search Components
Alexander KeslerSeptember 23, 2015 Our work for clients involves a lot of website building and optimization, and we’re constantly finding that we repeat many of the same tasks whenever we get our hands on a new website. Many of the optimizations we perform come down to the fact that Google (and search engines in general) has … Continue reading On-Page SEO Health Audit – The Crucial Checklist
