Amanda GrinavichAugust 23, 2015 In the first post of this series, we talked about the questions you should ask to figure out whether or not you need an SEO audit. If you walked through those and found yourself saying, “I sure do need one,” then keep on reading. So you need an SEO audit. Perhaps … Continue reading Conducting an SEO Audit Pt. 2: On-Site Components
Amanda GrinavichJuly 17, 2015 This introductory post marks the beginning of a series of posts that will walk through the process of an SEO audit. Today, we’re going to begin with the big, old question of whether or not your website needs one. We hear a lot about SEO every day. How to improve it … Continue reading Do You Need an SEO Audit?
Matthew GrattanJuly 6, 2015 Audits are no joke. They’re stressful, time-consuming and costly if you’re found to be out of compliance. Odds that your business will be targeted for a sales tax audit are greater than you think. To make up budget shortfalls, states are hiring more auditors and keeping them busy. No need to … Continue reading Tax Audit Checklist: Don’t Let the Next Audit Take You by Surprise
Dejan KosuticJune 28, 2015 The ISO certification process can be challenging to deal with. You need to collaborate with certification auditors, which are usually perceived as prejudiced people that will probably insist on unnecessary details and make the process even more difficult for you. The truth is that things can get easier; all you need to do … Continue reading The Brain of an ISO Auditor – What to Expect During a Certification Audit [Infographic]
Kaila StrongJune 3, 2015 SEOs the world wide conduct onsite audits every day, examining core technical elements responsible for helping drive traffic from search engines. Common best practices are available for savvy DIY business owners but subjectivity abounds when it comes to SEO. SEOs and business owners alike are often confused as to what to … Continue reading 14 Steps to Complete an Onsite SEO Audit
Nicole McCullumJune 4, 2015 As the founder of a website redesign company, I subscribe to the philosophy that it’s important to improve conversions and maximize opportunities on existing website traffic by plugging the leaks rather than spending more money on increasing traffic. It makes more sense and it’s a whole lot cheaper. Oftentimes clients are … Continue reading How to Improve SEO Results with an SEO Audit
Tricia Mool June 1st, 2015 Photo credit: Flickr If your car ran well sometimes but not others, you’d probably run a diagnostic. If you found one system or part worked well, you’d move onto the next until you knew what was wrong and what wasn’t. The same can hold true for your marketing program. … Continue reading How To Audit Your Marketing Program
Anastasia SidkoMay 14, 2015 Whatever kind of local business you have – a coffee shop in Philadelphia, a dental clinic in Chicago or a car rental business in Los Angeles – your website is the foundation of any online promotion strategy. So to make the most of your marketing campaign, it is crucial to ensure … Continue reading How to Conduct a Website Audit for Local Business
Tommy LandryMay 5, 2015 Creating and deploying a brand new pay per click (PPC) campaign from scratch is probably the easiest way to get started working with a new SEM provider. Simply build it, test it, and optimize it. On the other hand, the situation is completely different for those of us who have a … Continue reading 10 Steps for Conducting a Successful PPC Audit
Claudia AmandMay 4, 2015 For small business owners who are still in the early stages of their company, their role as sole proprietor usually means they have to manage all business expenses, tracking every penny that’s coming in and going out. For Kyle Vitense, an independent insurance agent for State Farm, keeping up with all … Continue reading How to Avoid Tax Stress and Audit Fears
