Tag Archives: Appeals

7 Ways to Build An Employer Brand That Appeals to Millennials

by Carmelo Hannity February 5, 2016 Follow @carmelohannityFebruary 5, 2016 Branding to consumers certainly isn’t a new concept for businesses, but employer branding is a concept that’s emerging as incredibly important to today’s businesses to remain competitive. As unemployment has ticked down in the U.S., many companies are facing what’s shaping up to be a … Continue reading 7 Ways to Build An Employer Brand That Appeals to Millennials

4 Reasons Why Appeals to ‘Shop Local’ May Be Falling on Deaf Ears

Victoria Treyger November 22, 2014 If there’s an elephant in the room of the ‘Shop Local’ movement it’s this: If three quarters of U.S. consumers are aware of events like the upcoming Small Business Saturday, why aren’t small businesses blowing larger competitors out of the water? Small business owners everywhere are gearing up for Small … Continue reading 4 Reasons Why Appeals to ‘Shop Local’ May Be Falling on Deaf Ears