Amazon Advertising And GroupM Work On Audio Ads by Laurie Sullivan @lauriesullivan, May 19, 2021 Amazon Advertising and GroupM are working together to help brands add Amazon audio ads to their media strategies. The audio ads are delivered on Amazon Music’s free ad-supported tier. GroupM agency clients can reach listeners based on streaming activities and shopping signals across … Continue reading Amazon Advertising And GroupM Work On Audio Ads
Gustavo Zientek May 14, 2021 Net sales on Amazon jumped 37% between 2019 and 2020. Given the rapid change in online buyer behavior, many people are opening Amazon storefronts online to expand their business. No one focuses on opening an Amazon storefront with aspirations of failure. Instead, people want to take advantage of the available … Continue reading 3 Keys to Running Your Amazon Marketplace
Susan Buckner May 11, 2021 You’ve made the decision to put your business and your products on Amazon. But so has everyone else. What’s more, Amazon sells more than 75 million products worldwide. Amongst all those products, you need to make sure that buyers find your product and then buy it. That’s why you need … Continue reading Coming Up On Top: How to Optimize an Amazon Listing
Plus, the hazards of credit card targeting Kim Davis on May 3, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox … Continue reading Ad revenue up for Facebook & Twitter, Amazon buyers’ remorse: Monday’s daily brief
Angela Hausman, PhD April 8, 2021 Unions certainly have their place in our society. We have unions to thank for such as the five-day workweek, overtime pay, safe working conditions, and many other rights we take for granted as workers today. Unions were needed because employers abused their workers by creating unsafe working conditions and … Continue reading Fair Treatment of Employees: Efforts to Unionize Amazon Warehouses
Kiran Patil March 19, 2021 As an Amazon seller, your product listing is your shopfront. Like a store display attracting buyers, your listing title and product images on the search result page get shoppers to click. Customers can then get complete information about your product on the product page with a detailed description, bulletin features, … Continue reading 5 Tips to Write Stand-Out Amazon Product Listings
Michael Ugino January 15, 2021 Think you have no chance of success on Amazon if you don’t run a full-time business? Good news: Over half of Amazon sellers run their business part-time—and 37% have full-time jobs. Maybe you want to build an online store that eventually frees you from your 9–5. Maybe you could really … Continue reading The Amazon Side Hustle: 3 Business Models to Help You Add a Second Income
Amazon Surpasses Facebook In Website Tracker Tags by Laurie Sullivan , Staff Writer @lauriesullivan, January 15, 2021 Research from Ghostery, a digital privacy company, found that in 2020 companies increased the number of website pages in which they track consumers, as the advertising industry prepared for the departure of third-party signals from Google and Apple. … Continue reading Amazon Surpasses Facebook In Website Tracker Tags
Amazon Rescues Small, Medium-Sized Businesses From COVID-19 Lockdowns In 2020 by Laurie Sullivan @lauriesullivan, December 29, 2020 States like California may have set restrictions on small- and medium-size businesses that kept consumers from entering physical stores, but during the holiday season these struggling smaller U.S. companies sold nearly 1 billion products in Amazon’s store. To … Continue reading Amazon Rescues Small, Medium-Sized Businesses From COVID-19 Lockdowns In 2020
Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe by Laurie Sullivan @lauriesullivan, November 25, 2020 As Amazon continues to crack down on the sale of counterfeit goods on its platform, the company this week launched two initiatives to crack down on trademark issues and counterfeiting across its … Continue reading Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe
