Tag Archives: Amazon

Yahoo Moves Ad-Tech Biz To Amazon Web Services To Reduce IT Costs

Yahoo Moves Ad-Tech Biz To Amazon Web Services To Reduce IT Costs by Laurie Sullivan  @lauriesullivan, December 1, 2022 Yahoo has selected Amazon Web Services (AWS), as a preferred public cloud provider for its advertising-technology business Yahoo Ad Tech. The company views the migration as part of the business’s ongoing digital transformation strategy to reduce … Continue reading Yahoo Moves Ad-Tech Biz To Amazon Web Services To Reduce IT Costs →

Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend

Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend by Laurie Sullivan , Staff Writer @lauriesullivan, November 30, 2022 A glitch in Amazon’s ad tools system on Black Friday caused advertisers to potentially overspend up to hundreds of thousands of dollars during the hottest holiday weekend of the year, while others underspent, causing them … Continue reading Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend →

Rumors of pre-Black Friday layoffs at Amazon look like a clear recession signal

  By Clint Rainey November 14, 2022   First Meta, Stripe, Snap, and Twitter. Now Amazon: A round of mass layoffs is coming for the e-commerce juggernaut. According to reports on Monday, Amazon is preparing to lay off as many as 10,000 employees, marking its largest-ever round of job cuts, though only about 1% of … Continue reading Rumors of pre-Black Friday layoffs at Amazon look like a clear recession signal →

Gap Taps Tinuiti To Build ‘Largest Apparel’ Storefront On Amazon

Gap Taps Tinuiti To Build ‘Largest Apparel’ Storefront On Amazon by Laurie Sullivan  @lauriesullivan, November 18, 2022 Gap’s turnaround efforts resulted in the company reporting sales of $4.04 billion for the third quarter ended October 29, compared with $3.94 billion in sales a year earlier. Companies under its umbrella include Old Navy, and Banana Republic. The … Continue reading Gap Taps Tinuiti To Build ‘Largest Apparel’ Storefront On Amazon →

Amazon stock takes a beating amid lower profits and weak guidance for the holiday season

  By Sam Becker October 27, 2022   Amazon reported mixed Q3 earnings on Thursday, and Wall Street did not respond kindly. The online retail giant said revenue was $127.1 billion, an increase of 15% year-over-year, but net income fell to $2.9 billion, compared to $3.2 billion a year ago.      Notably, Amazon’s fourth-quarter … Continue reading Amazon stock takes a beating amid lower profits and weak guidance for the holiday season →

Amazon Issues Gloomy Forecast, But Ad Sales Keep Growing

Amazon Issues Gloomy Forecast, But Ad Sales Keep Growing by Sarah Mahoney  @mahoney_sarah, October 28, 2022   Oof. Amazon’s latest financial report sent scary shockwaves through the investor community, partly due to earnings that came in lower than expected and weakening results in its powerful Amazon Web Service division. But the real surprise came from … Continue reading Amazon Issues Gloomy Forecast, But Ad Sales Keep Growing →

Amazon Ads Features Focus On Measurement, Clean Room, Video

Amazon Ads Features Focus On Measurement, Clean Room, Video by Laurie Sullivan  @lauriesullivan, October 26, 2022 Amazon confirmed its investment in video advertising Wednesday during unBoxed 2022 with the launch of several new features and services aimed at helping brands introduce products to consumers. There is a service that helps brands create videos, as well … Continue reading Amazon Ads Features Focus On Measurement, Clean Room, Video →

Amazon is expanding the Astro’s abilities for both home and business

Amazon Astro is an Alexa robot that roams your home The company unveils its ‘one more thing.’ I. Bonifacic @igorbonifacic   Amazon Astro Amazon The rumors were true. Amazon is working on an Alexa-powered robot on wheels. At its fall hardware event, the company showed off Astro. Set to initially cost $1,000 when it becomes available … Continue reading Amazon is expanding the Astro’s abilities for both home and business →