Category Archives: Community Engagement

What Community-Owned Models Will Look Like, How Your Business Can Prepare

Community Engagement

What Community-Owned Models Will Look Like, How Your Business Can Prepare by Barry Lowenthal , July 15, 2022 The universal business model has historically been a function of the technology available and the dominating networks at the time. And the rise of the web3, social media and online, shared ownership communities are ushering in the … Continue reading What Community-Owned Models Will Look Like, How Your Business Can Prepare →

New Report Explores Brand Opportunities In Burgeoning World Of ‘Community Commerce’

Community Engagement

New Report Explores Brand Opportunities In Burgeoning World Of ‘Community Commerce’ by Richard Whitman , Columnist, October 18, 2021 TikTok, Publicis Groupe and World Advertising Research Center are out with a new report about emerging opportunities for brands in what they call “community commerce.” That’s not to be confused with “social commerce,” which the report … Continue reading New Report Explores Brand Opportunities In Burgeoning World Of ‘Community Commerce’ →

How to Engage a Community Around Your SaaS

Community Engagement

Natalie Luneva September 25, 2021 Do you believe in community-led growth? Even if you don’t, thousands of SaaS companies have already built their communities on different platforms and have reached a new level of relationship with their users. Private communities help lower ad expenses, build social proof, better serve your users, and the list goes … Continue reading How to Engage a Community Around Your SaaS →

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