Tag Archives: AIbased

Report: Marketers like AI-based tools, but think they already have them

Forrester Consulting study confirms the idea that marketers want AI but don’t yet understand what it offers. Barry Levine on February 13, 2017    Marketers sure love them some artificial intelligence (AI). Even if they’re not quite sure what it is or whether they are already using it. That was the big takeaway from a … Continue reading Report: Marketers like AI-based tools, but think they already have them