Alan Rita — March 20, 2017 — March 20, 2017 When you dig deep enough, you will always uncover a unique story behind every successful brand. Entrepreneurs and small business owners often look to different elements in everyday life for inspiration when it comes to building and running a business, whether it’s the need to … Continue reading What Hollywood Can Teach Entrepreneurs About Running Successful Businesses
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What You’ve Forgotten About Landing Page Optimization
Fahad Muhammad — March 19, 2017 — March 19, 2017 When creating landing pages, marketers tend to focus all their efforts on optimizing page elements — making sure the headline engages the visitor, testimonials speak to your unique value proposition, the lead capture form is correctly formatted, and the CTA button jumps off the page. … Continue reading What You’ve Forgotten About Landing Page Optimization
6 Major Things You Need To Know About an Invoice
Uwe Dreissigacker — March 17, 2017 Follow @uwedreiss— March 17, 2017 For almost all businesses, invoices play a very big part in keeping the cash flowing in. While they are small documents done occasionally, if they aren’t done properly, it can mean the difference between a business meeting its financial obligations and one having to … Continue reading 6 Major Things You Need To Know About an Invoice
Video Content Ideas that People Care About
Salma Jafri — March 17, 2017 Follow @salmajafri— March 17, 2017 You’re ready to create videos, but stuck on what topics to start with? Have I got a value-packed episode for you! Most people just tell you where to go looking for ideas.Other people tell you many topics but don’t tell you which ones are … Continue reading Video Content Ideas that People Care About
The Hard Thing About “Digital Transformation”
Mukesh Gupta — March 16, 2017 Follow @rmukeshgupta— March 16, 2017 Premise: Everywhere you go on the internet, there is one thing that is prevalent. No, I am not talking about Donald Trump, though he seems to be prevalent almost everywhere as well. I am referring to “Digital Transformation”. I have been reading about digital … Continue reading The Hard Thing About “Digital Transformation”
Google Analytics: 5 Reports You Need to Know About
Kristin Hicks — March 16, 2017 — March 16, 2017 If you have a website, you should be using Google Analytics. Why? Google Analytics is one of the most valuable tools available to website owners and it’s completely free. Adding a little bit of code to your webpages opens you up to a wealth of … Continue reading Google Analytics: 5 Reports You Need to Know About
What Everybody Ought To Know About SEO
Dale Keipert — March 14, 2017 Follow @360Interactive— March 14, 2017 If you’re like most of the business owners and marketers that we talk to, SEO is one of the most confusing and frustrating things that you’ve had to deal with, in a long time. You get contradictory information from a lot of different people … Continue reading What Everybody Ought To Know About SEO
How marketers should be thinking about voice search
In the age of voice search and assistants, columnist Andrew Ruegger discusses how marketers should be adjusting their strategies to stay competitive. Andrew Ruegger on March 13, 2017 Generation Z and early Generation Alpha will likely be the last of us to type. Keyboard users are a dying population. Who is the next … Continue reading How marketers should be thinking about voice search
10 Revealing Statistics About Compensation And Benefits You Should Know [Infographic]
Jacob Shriar — March 6, 2017 Follow @jacobshriar— March 6, 2017 Compensation and benefits is a pretty sensitive topic that most managers like to avoid. So we put together an infographic with some interesting statistics that show you what employees are truly thinking when it comes to compensation. Enjoy! 80% of employees would prefer new … Continue reading 10 Revealing Statistics About Compensation And Benefits You Should Know [Infographic]
Still not sold on native advertising? 3 benefits you should know about.
Contributor Steve Olenski discusses the advantages of native ads and offers examples of companies doing it right. Steve Olenski on March 10, 2017 The world of online marketing is constantly changing. Banner ads have been replaced by native ads, which offer a better CTR (click-through rate) and higher leads. Native advertising has been used … Continue reading Still not sold on native advertising? 3 benefits you should know about.