Erika Dickstein January 18, 2021 No one can say that 2020 wasn’t a good teacher. With every passing week and every “unprecedented” news story, we learned all kinds of things. The definition of terms like “social distancing” and “super spreader.” How to master the intricacies of Zoom. What to look for in a face mask. … Continue reading Lessons 2020 Taught Us About Our Website
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What You Need to Know About Angel Investors
Steven Imke January 16, 2021 Most new businesses need money to get off the ground. But where can founders find the money they need? Lenders, such as banks tend to shy away from startup businesses that do not already have sufficient cash flow to cover the payment of principal and interest on a loan. And … Continue reading What You Need to Know About Angel Investors
Everything You Need to Know About Google Ads Dynamic Remarketing
Mihai Serban January 14, 2021 Dynamic remarketing is an automated ad format on Google’s Display Network that allows you to re-engage with previous visitors, based on the pages they visit, without manually creating hundreds of ads. This is perfect for brands with large websites that want to tempt users back to specific product or service … Continue reading Everything You Need to Know About Google Ads Dynamic Remarketing
All You Need to Know About Instagram Verification
Nick Backlanov December 18, 2020 A verified badge is a check sign located next to the name of an Instagram account in search and on the profile. It means that Instagram has confirmed that an account officially belongs to the public figure, celebrity or a global brand. A verified badge simplifies the process of finding … Continue reading All You Need to Know About Instagram Verification
What You Need to Know About Online Store Sales
Steven Imke December 18, 2020 Online store sales are very different from your typical retail store. When you sell a product using the physical store, the work ends at the point of sale. With an online store, the work is just beginning. When you obtain online store sales, you must now fulfill the order. This … Continue reading What You Need to Know About Online Store Sales
The Ugly but Honest Truth About Motivation
Elliot Begoun December 9, 2020 Motivation alone will not help you accomplish your goals. There, the elephant in the room has been called out. We are fascinated by motivation, its origin, how to obtain it, keep it, fuel it, and more. We have motivational speakers, self-help books, and gurus all available and ready to help … Continue reading The Ugly but Honest Truth About Motivation
It’s Time to Talk About Your Competition
Pete Winter December 4, 2020 Spending the budget on the other guy At the time of writing, the US election is approaching its final few days of what seems like an eternal trail of speeches and mud-slinging. It’s a presidential campaign that has been defined by its digital content. With the traditional rallies largely cancelled … Continue reading It’s Time to Talk About Your Competition
What to know about email marketing in a pandemic world
Data hygiene and personalization required for successful campaigns. Rodric Bradford on November 16, 2020 The digital transformation that has been accelerated by the COVID outbreak has affected all parts of the martech stack, from platforms to apps. While the volume of email marketing campaigns has increased, not much attention has been paid to how email … Continue reading What to know about email marketing in a pandemic world
CRM: What Your Small Business Needs to Know About Customer Relationship Management
Mary Lister November 13, 2020 You’ve probably heard of CRM software—used it in the past, gotten sales calls about adopting one, wistfully wished your customer data was nicely organized inside one. But if you haven’t, don’t worry. I myself was once a wet-behind-the-ears college intern throwing acronyms around like candy without any clear idea what … Continue reading CRM: What Your Small Business Needs to Know About Customer Relationship Management
How to Work Effectively with Your Team About Their Development
Liz Kislik November 5, 2020 When a mid-level leader gets promoted, their relationship with their team shifts. The leader may begin to view team members through a new lens and identify who has the capacity to take on their old role as well as who may need to step up and take on other kinds … Continue reading How to Work Effectively with Your Team About Their Development
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