Business.comMarch 12, 2015 Entrepreneurialism is in the global zeitgeist. It is a fulfilling lifestyle that requires hard work, but can be very rewarding. The freedom of being your own boss is quite enticing, but entrepreneurialism is not for everyone. The reality is that you have all the freedom, and all the accountability, when you become … Continue reading 5 Things You Need To Know About Entrepreneurialism
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5 Amazing POS Software Every Retailer Should Know About
Red AkrimMarch 12, 2015 The ka-ching of cash registers is music to retailers’ ears. In building a retail empire, however, there’s a lot more involved than simply ringing up sales – inventory management, customer relationships, the ability to accept various payment types, and a whole bevy of others. Thanks to the cloud computing technology for … Continue reading 5 Amazing POS Software Every Retailer Should Know About
Facebook’s Topic Data Now Allows Advertisers To See What Users Are Talking About On Its Network
Prasant NaiduMarch 11, 2015 Advertisers are always looking at better ways to target online customers. Social media is where the conversations happen, users talk about everything from having a good day to which movie they watched in the weekend to the latest viral video they liked. Brands are spending time and money to tap that data, make … Continue reading Facebook’s Topic Data Now Allows Advertisers To See What Users Are Talking About On Its Network
Should You Worry About Facebook’s Update Decreasing Page Likes?
WishpondMarch 11, 2015 (March 11, 2015) Facebook announced that it has at last decided to remove “memorialized and deactivated accounts” from Pages’ Like counts. This means that all Likes from disabled or inactive accounts will no longer count towards your Facebook fanbase. It also means that if any of your page fans have passed away … Continue reading Should You Worry About Facebook’s Update Decreasing Page Likes?
Need To Know About Paid Social Media Posts
Rachel ParkerMarch 9, 2015 Remember the good old days, when all you needed to make an impression on social media was quality content? Yeah, me neither. Well, barely. Don’t get me wrong — quality is still king, especially given the effusion of crap content that’s clogging the social web. It’s just that, with everybody and … Continue reading Need To Know About Paid Social Media Posts
What Every Managing Partner Needs to Know About Your Professional Services Firm’s Website
Lee FrederiksenMarch 7, 2015 Many Managing Partners have traditionally thought of websites as a necessary evil. According to this view, your firm’s website is required to explain what you do, but it doesn’t add much value. Think glorified brochure.. The goal for these decision-makers was to make their websites acceptable. But many firms didn’t (or still … Continue reading What Every Managing Partner Needs to Know About Your Professional Services Firm’s Website
The Worst Advice Given About How to Generate Website Traffic
Angela VuonaMarch 5, 2015 Advice comes from every direction, and not all of it is sound. At SmartBug Media, our inbound experts have heard it all. Here are the worst tips and guidance about how to generate website traffic Using Keywords Over and Over Again Helps You Rank Higher Also known as “keyword stuffing”, this … Continue reading The Worst Advice Given About How to Generate Website Traffic
What Do I Need To Know About Freelancing?
Jennifer HanfordMarch 3, 2015 The Pros and Cons of Freelancing When I first began seriously thinking about starting my own business in 2013, I had little idea what I was in for. Freelancing was a term I had heard of, but never really imagined doing it myself. Even though I come from an entrepreneurial family, … Continue reading What Do I Need To Know About Freelancing?
What Every Marketer Needs To Know About Digital Rights Management
Contributor Leslie Weller explores the six reasons DRM policies fail and how these failures can be detrimental to your business. Leslie Weller on March 2, 2015 at 9:45 am Who owns the rights to the creative works you’re using? Compliance with copyright and license agreements for creative content is something every marketer should be knowledgeable … Continue reading What Every Marketer Needs To Know About Digital Rights Management
What You Don’t Know About Location Targeting And Attribution Will Hurt You
Reasons why marketers should attend Local Search Advantage @SMX West. Greg Sterling on February 27, 2015 Roughly 15 years since I started writing about digital marketing, I’m still amazed that large numbers of marketers still don’t fully understand the importance of location and location-based targeting. Over the past 18 months, chiefly because of mobile, things … Continue reading What You Don’t Know About Location Targeting And Attribution Will Hurt You