2025 is not for big martech spend but for laying an AI-ready foundation. Here’s how to balance budget restraints with innovation. Anita Brearton on December 12, 2024 As the economic landscape remains uncertain, marketing leaders face a challenging dilemma: how to invest in technology that drives results while navigating frozen or reduced budgets. The … Continue reading Why 2025 is the year for martech optimization, not expansion
Agentic Commerce And ‘Futurecasting’ Big Bets In 2025 by Laurie Sullivan , Staff Writer @lauriesullivan, December 4, 2024 As 2025 tempts marketers to chase “the next big thing,” this year’s biggest opportunities will not present themselves as massive leaps, but rather strategic moves that add up to sustainable impacts. It’s no longer about personalization, but rather … Continue reading Agentic Commerce And ‘Futurecasting’ Big Bets In 2025
November 21, 2024 2025 will be the year of the CIO and CMO collaboration These roles need to work together on multiple fronts, on data and brand trust. BY Keith Turco Same executive board, different roles. Historically, that’s been how CIOs and CMOs work and operate across a company. But as we close out 2024, this … Continue reading 2025 will be the year of the CIO and CMO collaboration
November 17, 2024 How Republican lawmakers will reshape tax policy in 2025 Republicans are likely to fight to keep key components in place for the Tax Cuts and Jobs Act. BY The Conversation Although coverage of the 2024 election was dominated by the economy, taxes didn’t get much attention in the run-up to the vote. That’s … Continue reading How Republican lawmakers will reshape tax policy in 2025
95% of marketers plan to up AI investments next year, acknowledging AI is boosting revenue and essential for career advancement, a study from Invoca finds. Chris Wood on November 14, 2024 After a year of widespread AI adoption, marketers like what they see and plan to double down in 2025. Ninety-four percent of marketers … Continue reading Marketers link AI to revenue growth and plan to increase 2025 investments
Insights from top executives reveal a shift toward AI-enhanced teams, B2B strategy renewal and heightened accountability in marketing. Mark Stouse on November 12, 2024 As businesses prepare for 2025, go-to-market (GTM) strategies are undergoing major shifts driven by new technology, evolving customer demands and increased executive scrutiny. In interviews with hundreds of CEOs and … Continue reading 2025 GTM forecast: Key shifts redefining the future of go-to-market strategy
October 31, 2024 70% of companies will use AI for hiring in 2025, says new study According to a new survey from Resume Builder, companies are increasingly relying on AI tools to conduct interviews, with 24% saying they currently use AI for the ‘entire interview process.’ BY Pavithra Mohan When recruiters are tasked with wading through … Continue reading 70% of companies will use AI for hiring in 2025, says new study
Prepare for world domination when Civilization VII arrives in February 2025 It’s a blend of familiar and new strategy gaming in the Gamescom reveal. anna washenko Wed, Aug 21, 2024 Firaxis Games announced the release date and shared gameplay for Sid Meier’s Civilization VII at Gamescom 2024. The strategy game will launch … Continue reading Prepare for world domination when Civilization VII arrives in February 2025
July 10, 2024 Housing market outlook for 2025: 8 early predictions for home prices Here’s the first round-up of where housing analysts are expecting national home prices to go next year. BY Lance Lambert Want more stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the free, daily ResiClub newsletter. As we head into mid-July, the 2024 U.S. housing market has … Continue reading Housing market outlook for 2025: 8 early predictions for home prices
Netflix House will open two locations in Texas and Pennsylvania in 2025 The entertainment complexes will give fans chances to interact with sets and games based on Stranger Things and Squid Game. danny gallagher Wed, Jun 19, 2024 Netflix Netflix announced that Dalla and King of Prussia, Pennsylvania will host the first incarnations of … Continue reading Netflix House will open two locations in Texas and Pennsylvania in 2025
