Pragati BidkarJanuary 18, 2015 Is blogging a silver bullet or bitter pill? It is neither, in my opinion. Blogging can reap multiple benefits but it is certainly not a panacea. Having fantastic expectations from your blog is a sure formula for failure. If you are reading this, you are either a blogger or are very … Continue reading Blogging Success Playbook for 2015
David KigerJanuary 17, 2015 Getting a small business off the ground is challenging enough. Keeping up with every new trend, technological advance and social media tool can make anyone’s head spin. With that in mind, we scoured the Web for some expert analysis on factors for entrepreneurs to look for in 2015. Here’s a look … Continue reading 2015 Trends That Will Influence Small Businesses
Darnelle O’BrienJanuary 16, 2015 2015 holds a world of possibility for small business. From curating engaging content automatically, to (real) online reviews, personalization and transparency, 2015 is an exciting time. There’s a shift coming and small business will benefit. We also review Mailchimp Snap, and discuss its place in the 2015 marketing mix. Content curation … Continue reading Here’s Looking At Small Business In 2015
Columnist Daniel Faggella shares his method for creating effective email campaigns through strategic use of brand promotion and customer segmentation. Daniel Faggella on January 16, 2015 If you run any kind of online business, the concept of email marketing probably doesn’t seem all that difficult. You just type up your marketing message, press send, and … Continue reading Mind Your Email Marketing “ABCs” To Move Forward In 2015
Contributor Bryson Meunier suggests the percentage of sites you believe are adopting responsive design may be greatly exaggerated. Bryson Meunier on January 15, 2015 Depending upon who you ask, responsive web design is either used by 82% of webmasters or 11.8% of webmasters. Recently on Google+, the Google Webmaster team asked their followers to tell … Continue reading 82% Of Sites Use Responsive Web Design In 2015? Try 11.8%
Jane BinnionJanuary 15, 2015 All signs are that 2015 will see social media having an even bigger impact on organisations – which means more decisions about resources. So here are four options and some Top Tips, to help you think about managing your social media successfully in 2015 . Many organisations, large and small, reach … Continue reading Too Busy to Tweet, but Don’t Want to Get Left Behind in 2015? 4 Options for Managing Your Social Media
Naomi GoldbergJanuary 15, 2015 Finding the right tools to help you grow your startup can often involve a good amount of trial and error. Whilst one tool might be the ultimate growth hacking tool for one startup, a similar company in a similar field might find it a waste of their time and resources. So … Continue reading The 5 Tools Your Startup Should Trial in 2015
Ruxandra MindrutaJanuary 15, 2015 2014 was definitely a great year for digital marketing. Looking back the year’s top social media highlights, we recall some outstanding milestones such as the #IceBucketChallenge, Ellen’s Oscar selfie, the #BringBackOurGirls campaign, or the #Bendgate phenomenon. It was an impressive year for social networks too: Instagram reached 300 million active users … Continue reading Top 9 Social Media Trends for 2015
We’re over the holiday frenzy. Now contributor Jordan Elkind explains how retail marketers can start the new year on the right foot. Jordan Elkind on January 14, 2015 The end of the year often feels like a blur. There’s the frantic November and December push to get campaigns prepped and out the door. Then, … Continue reading 3 Steps To 2015 Marketing Success For Retail Standouts
Amanda GrinavichJanuary 14, 2015 Somehow it’s already 2015, and that means it’s time to reactivate our brains and make a valiant effort to pursue our resolutions for longer than a week. Those likely include a few work-related items you would like to achieve and improve upon. Perhaps growing your brand’s social presence while avoiding a … Continue reading 4 Social Media Commandments For 2015 (And Beyond)
