Hi, Welcome Welcome back GM halts sales of its new Chevy Blazer EV amid reports of major software issues Drivers have encountered problems with the infotainment system and during charging. Cheyenne MacDonald Updated Sun, Dec 24, 2023 GM has issued a stop-sale order for the Chevy Blazer EV just weeks after its … Continue reading GM halts sales of its new Chevy Blazer EV amid reports of major software issues
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Top tips for building a successful brand strategy in 2024 and beyond: Part 2
In this second part of a two-part feature, learn more about the relationship between brand and behaviors, emotions and feelings. Jade Bunke on December 11, 2023 In the second part of this two-part feature, Jade Bunke discusses triggering the right customer behaviors, the differences between emotions and feelings and how to future-proof your brand strategy. … Continue reading Top tips for building a successful brand strategy in 2024 and beyond: Part 2
Bluesky changed its logo and now lets everyone view posts, even without an account
Bluesky changed its logo and now lets everyone view posts, even without an account Cloudy blue sky is out, butterfly is in. Cheyenne MacDonald Sat, Dec 23, 2023 Bluesky Bluesky, the invite-only decentralized social network, is taking baby steps towards opening up to the public. CEO Jay Graber announced this week that Bluesky posts … Continue reading Bluesky changed its logo and now lets everyone view posts, even without an account
How to repurpose marketing event content
Use your event’s valuable content to boost community engagement and position yourself not just as an event organizer but as a strategic partner. Lisa Shaw on December 21, 2023 Registration launch day for my client’s global conference is just a few days away. The team has been in overdrive for the past two months, with … Continue reading How to repurpose marketing event content
3 points to consider before implementing a CDP
Brands will continue to invest in CDPs over the next few years. Here are some key points you should address before plunging in. Alicia Arnold on December 22, 2023 In my career, I have helped companies implement billions of dollars of technology. If I could go back in time, the one piece of advice I … Continue reading 3 points to consider before implementing a CDP
Crypto drainer hidden in social media and browser ads steals $58 million
Crypto drainer hidden in social media and browser ads steals $58 million Brian-Damien Morgan / Last Updated: Dec 22, 2023 Over $ 58 million has been stolen via fraudulent Google and X ads in nine months. The wallet draining service is named ‘Ms Drainer.’ Scammers use Google Ads to present fake versions of popular … Continue reading Crypto drainer hidden in social media and browser ads steals $58 million
Insomniac says it’s ‘saddened and angered’ by massive leak of 1.3 million files
Insomniac says it’s ‘saddened and angered’ by massive leak of 1.3 million files ‘Like Logan…Insomniac is resilient.’ Will Shanklin Fri, Dec 22, 2023 Insomniac Games Insomniac Games has weighed in publicly for the first time since hackers leaked over 1.3 million of the publisher’s private files. The studio posted on X (Twitter) that it’s … Continue reading Insomniac says it’s ‘saddened and angered’ by massive leak of 1.3 million files
Terms Of The SERP
Terms Of The SERP by Laurie Sullivan , Staff Writer @lauriesullivan, December 22, 2023 A new search engine results page (SERP) is coming, and it will require a new advertising model. Some expect that to happen in 2024. When it comes to changes this year, “the waning power of the search engine results page might loom … Continue reading Terms Of The SERP
3 ways to retain marketing talent — and why it’s important to do so
A wider range of opportunities, a seat at the table and recognition that skill-sets exceed standard degrees. These are all things you can offer to retain talent. Ruben Ugarte on December 22, 2023 The ongoing layoffs in some industries offers a confusing picture of the labor market. Marketing teams are also facing budget pressure as … Continue reading 3 ways to retain marketing talent — and why it’s important to do so
India passes controversial telecoms bill amid privacy concerns
India passes controversial telecoms bill amid privacy concerns Rachael Davis / Last Updated: Dec 21, 2023 India’s parliament has passed a controversial bill to modernize its telecommunications and connectivity ahead of the country’s general election in spring 2024. The new bill, voted through on Thursday, December 21, would replace original legislation dating back as early … Continue reading India passes controversial telecoms bill amid privacy concerns