Hi, Welcome Welcome back Consumers are really, really not impressed with AI, consistently preferring products that don’t mention AI over those that do. Constantine von Hoffman on August 8, 2024 Does your consumer product have AI? Do yourself a favor and don’t tell anyone. A study of 1,000 people found products described as having … Continue reading AI-powered martech news and releases: August 8
Words Behind Strategies At Google, Meta To Protect Kids by Laurie Sullivan , Staff Writer @lauriesullivan, August 8, 2024 An ad-targeting option at Google came under fire Thursday when it was reported that Google assisted Meta to target Instagram ads to teenagers on YouTube, about one week after the Senate passed legislation designed to hold companies … Continue reading Words Behind The Strategies At Google, Meta To Protect Kids
You can now include 20 images in a single Instagram post Bring on the photo dumps! anna washenko Fri, Aug 9, 2024 SOPA Images via Getty Images Good news, oversharers: Instagram has doubled the number of photos and videos users can share in a carousel post. A representative for the social media … Continue reading You can now include 20 images in a single Instagram post
CVS, Albertsons, dentsu and EssenceMediacom weigh in on measurement standards and opportunities as RMNs mature. Chris Wood on August 8, 2024 Retail media networks (RMNs) are a fast-growing space in advertising — up 16.3% last year. Retailers are adding channels and providing better measurement and execution for advertisers. And agencies are answering their clients’ … Continue reading Retail media networks and advertisers going from guesswork to growth
August 08, 2024 Why Visa, Burberry, and McDonald’s are all seeing a slow down in profits Post-pandemic splurging is over. BY Reuters Investors in large consumer-goods companies are having to up their stock-picking game, as a post-pandemic spending splurge dries up and increasingly price-sensitive shoppers start to erode corporate pricing power. Profit warnings in sectors ranging … Continue reading Why Visa, Burberry, and McDonald’s are all seeing a slow down in profits
August 08, 2024 This is what was likely behind the most recent stock market blowup “Carry trades” are thought to have been the root cause of recent Wall Street mayhem. BY Reuters One of the ironies of the burst of volatility that just blindsided financial markets is its inevitability. Trades that are only feasible — and … Continue reading This is what was likely behind the most recent stock market blowup
Unravel the complexities of your martech stack by identifying the tools driving most of your marketing success. Gene De Libero on August 8, 2024 CMOs and their marketing organizations face a Sisyphean task in managing their ever-expanding martech stack. As these ecosystems grow bloated and more complex, challenges related to integration, utilization and ROI … Continue reading How to leverage the 80/20 rule for martech efficiency and ROI
August 08, 2024 How a network of ex-Tesla employees created $10 billion worth of U.S. clean-energy investments From new batteries to EV chargers to battery recycling, ex-Tesla employees are creating a web of new entries into the clean energy space. Here’s what they say working at Tesla taught them. BY Adele Peters At a former steel … Continue reading How a network of ex-Tesla employees created a $10 billion worth of clean energy startups
Key B2B considerations for successful AI adoption, from team preparation to selecting context-aware solutions. Mark Ogne on August 7, 2024 As predictable as the sun coming up in the morning, each day I speak with sales and marketing leaders who fear they’re not doing enough with AI and have fallen too far behind. … Continue reading Unlocking AI’s potential in B2B marketing
Sonos is delaying two product launches until it fixes its buggy app CEO Patrick Spence said the app is the company’s top priority right now. billy steele Thu, Aug 8, 2024 Billy Steele for Engadget Last quarter should’ve been a triumphant one for Sonos with the launch of its first headphones, but the … Continue reading Sonos is delaying two product launches until it fixes its buggy app
