June 23, 2025 8 ways to take care of yourself and your finances if you’re experiencing a layoff BY Associated Press Recent layoffs from technology and media companies and government agencies might have you thinking about job security. Losing your job is a difficult thing to process and you might feel the impact in several parts … Continue reading 8 ways to take care of yourself and your finances if you’re experiencing a layoff
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How oil prices are faring after U.S. strikes on Iranian nuclear sites
June 23, 2025 How oil prices are faring after U.S. strikes on Iranian nuclear sites BY Associated Press Global markets appeared to take the U.S. strike against nuclear targets in Iran in stride as investors watched Monday to see how Iran will react. The price of oil initially jumped more than 2%, fell and then regained … Continue reading How oil prices are faring after U.S. strikes on Iranian nuclear sites
This is the best online file converter—and it’s totally free
June 21, 2025 This is the best online file converter—and it’s totally free BY JR Raphael We were supposed to be finished with files by now. For years, tech companies (well, certain tech companies) tooted their horns about a future in which files didn’t matter. You don’t even need a file manager of any sort, they … Continue reading This is the best online file converter—and it’s totally free
AI can’t create meaning — that’s still marketing’s job
AI can scale your content. But can it build connection? See how leading marketers are using strategy — not just speed — to win in 2025. Tanya Thorson on June 18, 2025 Every day, we hear how AI is reshaping marketing. Need 100 social posts tomorrow? Done. Launch a campaign before lunch? No problem. … Continue reading AI can’t create meaning — that’s still marketing’s job
Autodesk CMO Dara Treseder on how brands are navigating attention and polarization at Cannes Lions
June 21, 2025 Autodesk CMO Dara Treseder on how brands are navigating attention and polarization at Cannes Lions BY Robert Safian At the Cannes Lions International Festival of Creativity, top agencies and brands vie for awards and hustle to close deals. As this year’s event wraps up, Autodesk CMO Dara Treseder shares the insider buzz—from the … Continue reading Autodesk CMO Dara Treseder on how brands are navigating attention and polarization at Cannes Lions
CFOs want hard numbers, not brand vibes
Brand spend is no longer safe. Marketers must defend it with data, strategy and CFO-ready evidence — or watch it disappear. Matt Wakeman on June 20, 2025 This article was co-authored by Rachel Smith, a Sr. Principal Analyst in the Gartner Marketing Practice, specializing in marketing data and analytics, marketing technology and marketing operations. … Continue reading CFOs want hard numbers, not brand vibes
Homegrown martech tools are making a comeback
There’s been a surge in homegrown martech tools in the past year, and AI is almost certainly the reason why. Mike Pastore on June 20, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Source: MarTech 2025 State of Your Stack Survey. MarTech’s 2025 State of Your Stack Survey found … Continue reading Homegrown martech tools are making a comeback
Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?
Which AI Platform Recommends Ecommerce Brands More Often To Shoppers? by Laurie Sullivan , Staff Writer @lauriesullivan, June 20, 2025 Brands and companies have poured major investments into artificial intelligence as marketers realize the technology can process data faster to identify major behavioral differences in the way consumers act. Tech-spend projections have exceeded $320 billion for 2025, … Continue reading Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?
3 ways brands can win back consumer confidence
June 20, 2025 3 ways brands can win back consumer confidence BY Sairah Ashman “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of light, … Continue reading 3 ways brands can win back consumer confidence
It’s time to move on from multi-touch attribution
MTA promises precise measurement, but delivers complexity and confusion. It’s time to replace it with incrementality testing and MMM. Tom Leonard on June 20, 2025 Multi-touch attribution (MTA) is a waste of time and money. This isn’t a controversial statement anymore. Few disagree except for MTA vendors, and even they have quietly hedged their … Continue reading It’s time to move on from multi-touch attribution