Latest Posts

How do you plan to activate insights in the AI era?

Data is everywhere, but action is rare. Discover how AI turns fragmented info into real marketing impact. Mike Pastore on September 3, 2025      Marketers today aren’t just swimming in data — they’re besieged by it. Every campaign, click and customer touchpoint continuously generates insight.  But this data only matters when it’s activated. That requires … Continue reading How do you plan to activate insights in the AI era?

Perplexity Creates Counter Monopoly Play To Gain PayPal’s Millions Of Users

Perplexity Creates Counter Monopoly Play To Gain PayPal’s Millions Of Users by Laurie Sullivan , Staff Writer, September 3, 2025 Perplexity has extended a partnership with PayPal and Venmo in a deal that could increase Comet browser users by millions.  The agreement potentially creates a counter-monopoly play — a business strategy where a company or group … Continue reading Perplexity Creates Counter Monopoly Play To Gain PayPal’s Millions Of Users

Raising Cane’s is expanding to London’s West End in 2026, the chicken chain’s first European location

September 03, 2025 Raising Cane’s is expanding to London’s West End in 2026, the chicken chain’s first European location BY María José Gutierrez Chavez While some wonder how the chicken crosses the road, Raising Cane’s is figuring out just how chicken fingers can cross the pond. The nation’s fast-growing restaurant chain is set to open its … Continue reading Raising Cane’s is expanding to London’s West End in 2026, the chicken chain’s first European location

HubSpot debuts a new AI playbook at Inbound as content marketing falters

Content traffic is down. Old funnels are fading. HubSpot hopes Loop Marketing is an AI-first strategy to win attention and conversions. Mike Pastore on September 3, 2025      HubSpot’s Inbound conference opened for business today on the coast opposite its usual home in Boston. With so much change hitting marketing in the past year, a … Continue reading HubSpot debuts a new AI playbook at Inbound as content marketing falters

Generative AI is rewriting your brand story — make sure it gets it right

Generative AI is reshaping search and brand perception. Learn how to protect and control your story across AI platforms. Shannon Reedy on September 2, 2025       Not long ago, brands could count on SEO and strong storytelling: ranking for valuable search terms while connecting with consumers through compelling narratives. Generative AI has disrupted both sides … Continue reading Generative AI is rewriting your brand story — make sure it gets it right

5 ways MOps can stop order-taking and start driving strategy

Stuck in execution mode? Marketing ops can be more than firefighting. Here’s how to reclaim time and drive strategy. Ali Schwanke on September 2, 2025       MOps professionals are the backbone of modern marketing. But somewhere between the constant pings, last-minute quick asks and dashboard emergencies, it’s far too easy to slide into a role … Continue reading 5 ways MOps can stop order-taking and start driving strategy

7 strategies to overcome professional self-doubt

September 02, 2025 7 strategies to overcome professional self-doubt BY Terry Healey The vast majority of people—85%, to be exact—admit they lack confidence in the workplace: they avoid taking on leadership roles, they don’t speak up in meetings, and they doubt themselves. For those who feel marginalized, the feelings of low confidence can be even more … Continue reading 7 strategies to overcome professional self-doubt

ChatGPT, AI tools gain traction as Google Search slips

More Americans are using AI tools in everyday search, with ChatGPT use nearly tripling while Google’s share slips, a survey of U.S. users finds. Danny Goodwin on September 2, 2025      Google’s role in everyday information seeking is shrinking, while AI tools – particularly ChatGPT – are quickly gaining ground. That’s according to a new … Continue reading ChatGPT, AI tools gain traction as Google Search slips