Latest Posts

With uncertain futures, creatives must lean into imagination

September 05, 2025 With uncertain futures, creatives must lean into imagination BY Kwame Taylor-Hayford Despite the upsides of progress and innovation, the future can also be a never-ending source of anxiety. For many, early excitement and enthusiasm for experimentation eventually gives way to massive fears about disruption. For creatives especially, recent opinions about the future typically … Continue reading With uncertain futures, creatives must lean into imagination

South Korea plans to open the country’s very first residential gambling treatment center

South Korea plans to open the country’s very first residential gambling treatment center Rachael Davies The very first residential gambling treatment center is set to open in South Korea, offering specialized treatment and camps for ‘problem gamblers’. Kangwon Land, the Korea Institute for Gambling Problem Prevention and Treatment, and the Forest Healing Foundation have partnered … Continue reading South Korea plans to open the country’s very first residential gambling treatment center

The real reason so many teams are struggling with email marketing

Flat engagement, weak pipeline, frustrated marketers. Sound familiar? Here’s what successful B2B teams are doing differently with email this year. Joe Cunningham on September 4, 2025       I was talking to a B2B marketer recently who admitted her email campaigns weren’t pulling their weight. They took too much time to build, engagement was flat, and … Continue reading The real reason so many teams are struggling with email marketing

21 years later, Meta still hasn’t given up on the Facebook ‘poke’

21 years later, Meta still hasn’t given up on the Facebook ‘poke’ The company is once again trying to revive the storied feature. Karissa Bell Meta wants you to start poking again, apparently. (Screenshot via Meta) Meta currently has lots of priorities Mark Zuckerberg likely never would have imagined back in the early days of … Continue reading 21 years later, Meta still hasn’t given up on the Facebook ‘poke’

Why being a leader requires more skills than ever

September 04, 2025 Why the future of leadership is multifaceted BY Tony Martignetti and Jessica Wan There was a time when leaders followed a linear path. Pick a lane, specialize, climb the ladder, and stay the course for decades. But that norm is unraveling. Global complexity demands leaders who are adaptive, integrative, and, above all, multifaceted. These … Continue reading Why being a leader requires more skills than ever

Filmmaker Joins Google To Shape AI Entertainment’s Future

Filmmaker Joins Google To Shape AI Entertainment’s Future by Laurie Sullivan , Staff Writer, September 4, 2025 Moviemaker and creative director Henry Daubrez joined the Google Labs team to shape the future of Flow, the company’s AI moviemaking tool. Daubrez helped to develop Flow, and created the short movie “Electric Pink” using the tool. Flow Sessions, a … Continue reading Filmmaker Joins Google To Shape AI Entertainment’s Future

Agility is the new foundation of marketing infrastructure

In a volatile market, CMOs must trade rigid martech stacks for agile, modular systems that drive personalization, speed and measurable growth. John Premkumar on September 4, 2025       High inflation, recession fears and ongoing uncertainty are putting tremendous pressure on companies across industries. With marketing often viewed as discretionary, budgets now face unprecedented scrutiny from … Continue reading Agility is the new foundation of marketing infrastructure

How to build internship projects that help future talent and current teams

Plan impactful projects for martech interns that deliver value to your team while creating powerful learning opportunities. Steve Petersen on September 3, 2025        I recently had the privilege of hosting another martech intern, which was a marvelous experience. Bringing an intern on board requires commitment and planning, especially when designing projects that create real … Continue reading How to build internship projects that help future talent and current teams

How do you plan to activate insights in the AI era?

Data is everywhere, but action is rare. Discover how AI turns fragmented info into real marketing impact. Mike Pastore on September 3, 2025      Marketers today aren’t just swimming in data — they’re besieged by it. Every campaign, click and customer touchpoint continuously generates insight.  But this data only matters when it’s activated. That requires … Continue reading How do you plan to activate insights in the AI era?