Justin WilsonJune 2, 2015 LinkedIn is a unique social network. It is where a broad range of professionals spend their time online, and there are a lot of them who do so! The perception that people set up their profile and then forget about LinkedIn is unfair too, as in April 2015, there were 187 … Continue reading 7 Tips for LinkedIn Company Pages
Eric HammisJune 2, 2015 When you look at the overall landscape of your digital marketing plan, there’s so many little intricate pieces that fit into specific parts of your overall plan. It’s like the engine of your car; if one part breaks down, the entire system fails. And well, we all know where that leaves … Continue reading Why Are Landing Pages Important?
Eric HammisMay 28, 2015 Landing pages: one of the simplest pages you will probably create on your website. It’s quick, concise and to the point. But for some reason, the littlest detail out of place and your landing page can quickly become a major failure. Here’s some common mistakes we often see with landing pages. … Continue reading Tips For Creating Landing Pages That Convert
Rakesh SoniMay 28, 2015 Are you experiencing lower than anticipated conversion rates? Are your landing pages performing poorly? Are sales down on your website? This isn’t WebMd, but we’ve diagnosed you with a bad case of “Crap-Ass CTA.” Don’t be upset, it happens to the best of us, and the best news is: we can … Continue reading Why the CTA Button is the Most Important Part of Your Site
Jeff CoveneyMay 27, 2015 According to Internet Retailer, “60% of mobile consumers use their mobile device as a primary or exclusive internet source.” Google recently reported that “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.” Google is also beginning to give more SEO weight … Continue reading Are Your Landing Pages Built For Mobile? [Infographic]
Eric HammisMay 26, 2015 With digital marketing, everything is in a constant state of change, and the same goes for landing pages. Your landing page is the first page many people see, which means that page is going to either further lead a visitor down the marketing funnel or make them jump ship. Hopefully your … Continue reading New Trends Finding Their Way To Landing Pages
Shelley PringleMay 21, 2015 A landing page is a webpage that encourages visitors to your site to download a digital offer (an eBook, tip sheet or white paper) or sign up for a free trial, a webinar or an e-newsletter—all in exchange for leaving their contact information. While it sounds simple, high converting landing page … Continue reading Landing Page Design: Rules Of Thumb Your Boss Expects You To Know
David LeonhardtMay 20, 2015 If you have never written a landing page before, or if you’ve tried writing one and failed miserably, let’s take a look at what makes a great landing page. We can begin by understanding that “writing” is only part of a landing page. In fact, there are many elements, and they … Continue reading The Anatomy of the Perfect Landing Page
Dan RomanskiMay 20, 2015 Landing pages. We’ve all seen them; we’ve all used them; and I am willing to bet there is a large number of us who have built a lot of them. But have you ever taken a step back to look at a landing page from a visitor’s perspective? When you are … Continue reading How to Optimize Your Landing Pages for Your Visitors
