by Wishpond January 22, 2016January 22, 2016 With so much content out there on how to increase your landing page conversion rates, it’s easy to get carried away and think that with every new element you add you’ll see a surge of new conversions. But that’s not always the case. The last thing you want … Continue reading How to Focus your Landing Page on Conversion
by Warren Knight January 12, 2016 Follow @warrenknightJanuary 12, 2016 Wishpond is a tool that I have spoken about on various occasions, including in my book; Think #Digital First. Wishpond is great for running competitions on social media, and building landing pages for lead generation purposes. I have been using landing pages for side product … Continue reading Tech Tuesday: 7 Best Landing Pages for 2016
by Antonio Catanese January 11, 2016January 11, 2016 If you want to reach a global audience, localizing your website should be high on your agenda. This single activity is the stepping stone to building your brand abroad, gaining better search rankings and improving your conversion rate from global internet users. If you’ve never done it … Continue reading Planning Your Localization Project [Infographic]
by Garry Grant January 8, 2016 Follow @seoincJanuary 8, 2016 Have you guys heard of this HTTPs thing that Google is all hell-bent on? No? Oh, wow. You must be living under some pretty amazing looking rocks then, because this issue is everywhere. So for those still in the dark wondering what is the difference … Continue reading The Difference Between HTTP and HTTPs & How to Add HTTPs to Your Website
by Steve Hamm January 5, 2016 Follow @maasprosrduJanuary 5, 2016 The art and science of landing page optimization dictates that consumers should click through links taking them to relevant secondary pages. Marketers in the know actually create multiple landing pages that support traffic segmentation not only by user type but also by geo-targeting. That said, … Continue reading The 7 Deadly Mistakes of Landing Page Optimization
by Candis Roussel January 4, 2016January 4, 2016 Generating new leads is among, if not at the top, of most Marketers priorities, this has not changed. However the professional services marketplace is continuously changing. Every year, more and more companies are finding and vetting potential service firms online. So today, savvy firms are utilizing their … Continue reading Best Website Techniques for Greater Online Lead Generation
by Wishpond December 26, 2015 December 26, 2015 Not all landing page tools are created equally. Some focus on affordability with few options. Some focus on a comprehensive, advanced platform for a premium price. But what do you really need? This article will give you my six most-crucial elements of a landing page builder. I’ve … Continue reading 6 Essential Things to Look for in a Landing Page Builder
Don’t waste money on bad URLs! Use this free AdWords script from contributor Daniel Gilbert to check your landing pages. Daniel Gilbert on December 18, 2015 at 11:20 am One of the classic tasks to automate with scripts is checking all your URLs for 404 errors. Google has their own Link Checker script, for instance. … Continue reading Scan Your Landing Pages With AdWords Scripts
by Sarah Goliger December 18, 2015 Follow @sarahbethgoDecember 18, 2015 The reason that we, as marketers, invest the time in building dedicated landing pages for each offer we have – whether a piece of content, a demo, a free trial, or even a direct purchase – is to drive conversions. We’re designing these pages in … Continue reading 7 Reasons Your Landing Pages Aren’t Converting
by Jimmy Rodela December 17, 2015 Follow @dbjim21December 17, 2015 Are you sick and tired of seeing your web visitors leave your website without buying a single thing? Have you been getting thousands of monthly visitors, yet all they do is click away after reading your articles or after they browsed through your product catalog? … Continue reading Death by Landing Page – What Makes Your Web Visitors Leave Without Buying
