Rachel MooreJuly 22, 2015 When redesigning your website, it’s important to create a digital storefront that is, above all, usable and appealing to your ideal customer. It’s tempting to think that “usable” and “appealing” mean the same things as “flashy” and “trendy.” But in the world of website design, that couldn’t be farther from the … Continue reading The 8 Dying Trends In Website Design To Stay Away From
Category Archives: Website Guidelines
8 Ways To Tell If Your Website Needs To Be Updated
Emily CarterJuly 15, 2015 According to recent data released by HubSpot, a majority of marketers recommend that websites be redesigned or updated every 13-36 months. When was the last time that you redesigned or updated your website? Sometimes it’s not so easy to decide if you should allocate the time and money necessary to overhaul … Continue reading 8 Ways To Tell If Your Website Needs To Be Updated
3 Design Best Practices That Web Designers And Conversion Optimizers Can Agree Upon
Design and conversion don’t need to be at war with each other. Columnist Jeremy Smith outlines some design techniques to help the two sides form a symbiotic bond. Jeremy Smith on July 9, 2015 I know what you’re thinking. A CRO person just said “best practices.” Holy *(^&%&^. Hurry up, tell everyone. We are going to … Continue reading 3 Design Best Practices That Web Designers And Conversion Optimizers Can Agree Upon
10 Tips To Boost Your Position in Mobile Search. Make Your Website Mobile-Friendly
Kasia PerzyńskaJuly 9, 2015 Over 50% of the world’s population uses mobile devices, according to GSMA Intelligence. It’s about time to focus your efforts on mobile search. Therefore, Google’s mobile friendly algorithm update, “Mobilegeddon”, was released two months ago. The update turned out to be a massive breakthrough in the way results are sorted in … Continue reading 10 Tips To Boost Your Position in Mobile Search. Make Your Website Mobile-Friendly
13 Costly Website Redesign Mistakes Your Company Should Avoid
Tim AsimosJuly 8, 2015 A well-executed website redesign can have an amazing impact on a company’s online brand and bottom line. But redesigning a website takes a lot more time and energy than many anticipate, especially to do it right and get the results you want. If you’ve already determined that your company needs a … Continue reading 13 Costly Website Redesign Mistakes Your Company Should Avoid
Supercharge Your Business for Online Sales By Creating a Website That Sells
Jimmy RodelaJuly 6, 2015 Having a website for your business is one thing, making sure that it sells is another. The fact is, there is more to creating a website than just making sure that it looks good; that is, if you’re goal for creating one is to get more sales and grow your business. … Continue reading Supercharge Your Business for Online Sales By Creating a Website That Sells
Countdown To A Site Launch
Ranjana SharmaJuly 5, 2015 Recently I started thinking about why launching an eCommerce site is so difficult. Even when we plan out every detail, we are still not prepared enough. Things go wrong unexpectedly. Having done more than 25 site launches in my career, I still feel that every site launch has unique challenges. You … Continue reading Countdown To A Site Launch
Do You REALLY Need A Business Website?
Sue CockburnJuly 1, 2015 For the vast majority of businesses the answer is yes! Your website is important as the hub of your online presence for your business. But just having a website won’t cut it anymore. Years ago, having any kind of a website meant you were cutting edge. Not so today. Today, almost all businesses … Continue reading Do You REALLY Need A Business Website?
Web Publishing Platforms That Can Deliver Beyond Bland, Generic Designs
Nishadha SilvaJune 28, 2015 One of the biggest hurdles for the aspiring entrepreneur is establishing a solid and unique web presence. We all know the importance of having a business website. Without one, you’re missing out on the 85% of consumers who turn to the web as their primary method for finding local businesses. But … Continue reading Web Publishing Platforms That Can Deliver Beyond Bland, Generic Designs
Exact Match Domains Are Still Profitable
Mike WoodJune 27, 2015 Filling a website with the same keyword matching your domain and not supplementing with LSI is a sign to Google that you are spam and only there for the money, not to provide quality content. Google’s goal is to weed out the junk and return quality results. Ah, the days are … Continue reading Exact Match Domains Are Still Profitable