Jeremy JusekJune 27, 2015 Websites need to be continually updated. Recent increases in mobile use makes 2015 something of a milestone for online companies. Surprisingly, there are still thousands of small businesses without any online presence. Another large percentage of small businesses have failed to keep their websites updated. 50% of small businesses have seen … Continue reading Even Hot Dog Carts Need Websites Nowadays
Rich PageJune 24, 2015 When was the last time you gave your website text some love and made some improvements – your headlines and call-to-actions in particular? Making your text much more engaging and captivating is actually one of the quickest and highest-impact ways to improve your website conversions and sales. Indeed, it doesn’t matter … Continue reading 20 Expert Tips for Becoming a Website Copywriting Pro
Eric HammisJune 23, 2015 When you take a step back and look at an overall digital marketing plan, there’s all sorts of tools and nuts and bolts that connects the overall hierarchy. It’s almost comparable to the human body. You’ve got arteries that keeps the blood pumping to the heart. In terms of digital marketing, … Continue reading Why You MUST Have A Website
Rick WhittingtonJune 19, 2015 One of the most common questions that companies have about a website redesign is: “How much does it cost to build a website?” While I’ll give you some actual numbers below, as well as some pricing considerations you may not have thought of and some circumstances that warrant more spending on … Continue reading How Much Does It Cost To Build A Website?
Courtney HuberJune 17, 2015 When a company’s website is well-catered to its audiences’ linguistic and cultural preferences, it’s like a gold-paved, four-star experience that grandly ushers in customers. Of course, no one wants the opposite effect resulting from copy that’s not in your audience’s native language, graphics that are offensive or confusing, or a navigation … Continue reading High-context and Low-context Cultures: Applying Intercultural Communication to Website Translation
Graham Jones June 17, 2015 Much of the Internet is interactive. You can press “like” buttons, you can add comments to blog posts and you can take part in polls or surveys. You can even interact directly with someone at a company using “live chat” or you can contribute to forums and engage … Continue reading How Important is Website Interactivity?
How do you get your site visitors to fill out those online forms? Columnist Tim Ash provides some tips based on understanding the human brain. Tim Ash on June 16, 2015 Online marketers love forms! That’s when the rubber meets the road — someone is about to take action — whether it is completing our … Continue reading Practical Conversion Tips For Creating Mindless Forms
Barry RoosJune 15, 2015 I saw this sign and I immediately thought of websites. (I know, I say that about everything, hey I am a web guy) But this sign illustrates what I have been preaching since 1996. The idea of build a website, and they will come doesn’t work. (Although it did work for … Continue reading Caution: Website a Work in Progress
Laura DonovanJune 12, 2015 Most businesses want a website that can be found by potential customers and that will convince them that what the company is offering will solve their problems or fulfill their wants and needs. We have been designing and writing websites for over 20 years. We have seen a lot of changes … Continue reading Anatomy of a Business Website
James ClearJune 12, 2015 When I built my first website a little over three years ago, I had no idea what I was doing. Naturally, I figured that looking at what other websites and blogs had on their pages would be a good place to start. I started seeing sites with social media buttons, email … Continue reading The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened
