Frank BocchinoMarch 3, 2015 Full disclosure: Every thing I’ve written has had at least one comma or apostrophe out of place… Maybe a letter or word omitted in haste when meeting a tight deadline. I’m not proud of the fact, but it goes with the territory. It’s not that I’m careless, or couldn’t care less … Continue reading Have Social Media Grammar Police Gone Too Far? (DD)
Category Archives: Social Media Utilization
Why Images Matter In Social Media Marketing
Laura DonovanFebruary 26, 2015 65-85% of people describe themselves as visual learners. Facebook posts with images get 7 times more likes and 10 times more shares that those without. Twitter now encourages tweets with images. Psychological tests prove that when presented with an image and text, the image gets most of the attention, but the … Continue reading Why Images Matter In Social Media Marketing
Stopping A/B Tests: How Many Conversions Do I Need?
Peep LajaFebruary 20, 2015 A/B testing is great, and very easy to do these days. Tools are getting better and better. As a result, people rely more and more on the tools. As a result, critical thinking is much less common. It’s not fair to just blame the tools of course. It’s very human … Continue reading Stopping A/B Tests: How Many Conversions Do I Need?
How Will Online Marketing Change In 2015?
Richie ContartesiFebruary 19, 2015 Online Marketing Predictions to prepare for: Search engines are constantly changing, but we have a feeling things are really going to get shaken up in 2015, at least as far as Internet marketing goes. The game is getting tougher, and the search engines are getting smarter, so we are confident that … Continue reading How Will Online Marketing Change In 2015?
5 Social Media Frustrations for SMBs
Travis BalinasFebruary 18, 2015 Social media seems really simple – you post something, people see it, you get results. But we’ve all been there – you thought that post was going to be eaten up like cupcakes, but instead you’re hearing crickets. Then you start to wonder, how is social media adding to your business? … Continue reading 5 Social Media Frustrations for SMBs
How Hiring Decisions Are Made (EC)
Personal Branding BlogFebruary 18, 2015 Years ago, I had a large office in the Wall Street area with a personal secretary screening my phone calls, opening mail, taking dictation, and managing my calendar. Since then of course, the business world has changed. The next phase had executives sharing a pool of secretaries using floppy discs … Continue reading How Hiring Decisions Are Made (EC)
The Changing Face Of Social Media News Distribution
Arik HansonFebruary 18, 2015 Sure, we all know Facebook and Twitter have become absolutely critical to many media and publishers when it comes to sharing and distributing news stories. But, for most media outlets, that has meant to things: Merely sharing stories on those two networks–sometimes with paid advertising to support the stories (see: Any … Continue reading The Changing Face Of Social Media News Distribution
7 Easy Ways To Show Your Customers Some Love On Social Media
Ryan PinkhamFebruary 17, 2015 If you’re on social media, you know how rewarding it is to receive positive responses from your fans and followers. But have you also thought about how you can return the favor and show some love back? When it comes to building relationships on social media, a small gesture can make … Continue reading 7 Easy Ways To Show Your Customers Some Love On Social Media
Top Five Social Media Tips
Gyles SewardFebruary 17, 2015 Is your social media marketing not hitting the mark? It’s never been more important to have a good visible presence online, and social media is affordable and available to all. Here are five straightforward pointers to give you a boost and get your social media message on track. Get your timing … Continue reading Top Five Social Media Tips
3 Business Benefits of Social Media Engagement
William ComcowichFebruary 15, 2015 Photo credit: Randy Barnes The debate over the importance of social media engagement continues. Measuring engagement is among the most controversial issues and one of the largest challenges facing social media marketers. Some marketers act as if their number of shares and likes is the most important measurement of success; as … Continue reading 3 Business Benefits of Social Media Engagement
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