Francesca NicasioJanuary 14, 2015 There’s some truth to the saying “You have to spend money to make money.” When you’re running a business, shelling out without seeing an immediate return is part of the territory. The question is, which products or services are worth spending money on? This blog post sheds light on a few … Continue reading 4 Smart Investments Retailers Can Make in 2015 (and How to Minimize Risk)
Category Archives: Sales Guide
Can Shiny Object Syndrome Be Applied To Just One Project?
Dave SchneiderJanuary 14, 2015 Shiny Object Syndrome. SOS. Whether you know it by name, or by some other form, if you’re an entrepreneur, there’s a good chance you’ve suffered from it at some point or another. The gist of it is this: A new idea captures your imagination and attention, which gets you distracted from … Continue reading Can Shiny Object Syndrome Be Applied To Just One Project?
Three Areas Simplicity Can Help Business Grow
Marko KovačJanuary 14, 2015 Business owners are faced with difficult, complex decisions each day. They become juggling masters, managing an ever-growing amount of tasks. Many owners focus on growing, building, and bringing in higher revenues. While this may seem logical, they often find themselves in over their heads, trying to accomplish too much with limited … Continue reading Three Areas Simplicity Can Help Business Grow
Report Shows U.S. Companies More Savvy At Email Marketing: They Send More, Have More Subscribers & Test More
Surveying email marketers from the U.S., Germany and France, Mailjet report shows U.S. companies send an average 1.47 million emails per month. Amy Gesenhues on January 13, 2015 Email service provider Mailjet surveyed 300 marketers – 100 from the U.S., 100 from France and 100 from Germany – to gain a better understanding of … Continue reading Report Shows U.S. Companies More Savvy At Email Marketing: They Send More, Have More Subscribers & Test More
4 Tips For Keeping Millennial Employees Engaged
Dan NewmanJanuary 12, 2015 By 2020, the Millennials are going to overtake their elders as the largest portion of the workforce. With more than 76 million of them, this generation is made up of those born between 1980 and 2002. And their impact on the workplace is about to felt. For many companies in the … Continue reading 4 Tips For Keeping Millennial Employees Engaged
Obsessive Learning, Relentless Execution—The Yin And Yang
My post, “Top Performers, Obsessive Learning, Relentless Execution” has stimulated a lot of discussion on both the blog, LinkedIn, and through email. I thought I’d continue to expand on this topic. There has been some discussion about which is more important–Learning or Execution. It’s an important issue, I think they are inseparable. Stated differently, it’s … Continue reading Obsessive Learning, Relentless Execution—The Yin And Yang
How Social Media Drove Ecommerce in 2014 (INFOGRAPHIC)
Bob HutchinsJanuary 10, 2015 Social media and ecommerce have enjoyed a close bond for at least six or seven years. That much is certain. And while you may argue the fine points of selling through social media, it’s simply not possible to altogether write-off the value of social media as a tool for selling. … Continue reading How Social Media Drove Ecommerce in 2014 (INFOGRAPHIC)
Co-Opetition: Cooperating with Competitors for Best Results
Business.comJanuary 11, 2015 Apple and Samsung are the McCoys and Hatfields of the tech industry—they seem to hate each other. Besides suing each other over patent rights, each is trying provide the “better user experience” on a mobile device. That’s the nature of competition. However, you should never let intense competition get in the way … Continue reading Co-Opetition: Cooperating with Competitors for Best Results
One Step for Being the Best You
Margie ClaymanJanuary 9, 2015 The internet is rife with wisdom. Any problem you have or think you have is likely covered somewhere in the online world. Over the last year or so this advice has become even more streamlined and generic, complete with numbered lists. You’ve probably seen them. “Ten Steps To Be Emotionally Strong.” … Continue reading One Step for Being the Best You
Conversion Optimization Tips, Tricks and Hacks for 2015
Katey FerenziJanuary 9, 2015 Congrats on making it through the 2014 holiday shopping season. But guess what: we’re already 7 days into 2015 and there is no rest for the small and medium business owner. It’s time to identify your key conversion learnings from 2014 and put them into action for a successful new year. … Continue reading Conversion Optimization Tips, Tricks and Hacks for 2015