Category Archives: LinkedIn Utilization

Focusing on Cost-Per-Lead is Giving Marketers a False Sense of LinkedIn Success or Failure

by Kristina Jaramillo May 12, 2016 Follow @GetLinkedInHelpMay 12, 2016 Forrester reports that 99% of leads do not convert. LinkedIn reports that 87% of leads do not convert. So why are marketers so focused on lead goals and cost per lead when it comes to LinkedIn marketing and social selling? I believe this is giving … Continue reading Focusing on Cost-Per-Lead is Giving Marketers a False Sense of LinkedIn Success or Failure

6 Myths That Kill Your Ability To Get Business From LinkedIn

by John Nemo April 22, 2016 Follow @JohnNemoPRApril 22, 2016 If you want to generate more sales leads, clients and revenue on LinkedIn, you need to eliminate these misguided, mistaken approaches as soon as possible. As someone who spent 48 straight months studying how to sell products and services using LinkedIn, I’ve seen some incredible … Continue reading 6 Myths That Kill Your Ability To Get Business From LinkedIn