Grace NonnemakerApril 30, 2015 Facebook ads are increasingly effective, as Facebook is the second most visited site on the web today. Facebook ads target users based on interests, behaviors, hobbies, and favorite brands as well as by location. These ads are some of the most granular advertisement opportunities available, meaning they must remain effective to … Continue reading How to Create Short, Effective Facebook Ads
Category Archives: Facebook
14 Top Facebook Experts Reveal Their Best Tips for Improved Engagement and ROI
Mickie E KennedyApril 30, 2015 If you do any kind of marketing on Facebook at all, here’s a complaint you’re sure to have heard (or even made yourself): “Nobody’s engaging with my posts anymore. It’s like I’m invisible.” Indeed, sometimes it seems like it’s Zuckerberg’s world and we’re just posting in it. But is that … Continue reading 14 Top Facebook Experts Reveal Their Best Tips for Improved Engagement and ROI
What You Aren’t Doing To Maximize Facebook
Christine SkiffingtonApril 29, 2015 With an average of 829 million daily active users, Facebook is an essential staple in every business’s online marketing mix. While many business owners believe they are taking the necessary steps to present themselves on this platform, it is getting increasingly difficult for brands to appear organically in Newsfeeds. It is … Continue reading What You Aren’t Doing To Maximize Facebook
Facebook Isn’t Free
Laura DonovanApril 25, 2015 I was recently asked to give a training session to a large group of business owners on using Facebook to market and advertise. Five years ago I stood in front of the same group and gave training on the importance of Social Media to market and advertise. The coordinator said they … Continue reading Facebook Isn’t Free
Facebook Video Soars Past 4 Billion Daily Views
Showing no signs of slowing, daily video views on Facebook have jumped 1 billion since January. Martin Beck on April 22, 2015 Facebook video has taken another big jump. CEO Mark Zuckerberg announced today that Facebook is now serving more than 4 billion video views a day on the network. That’s up a cool billion … Continue reading Facebook Video Soars Past 4 Billion Daily Views
4 Essential Tips For Advertising On Facebook
Liz MurphyApril 23, 2015 Once upon a time, in a digital land not so far away, Facebook was too green of a social networking platform to be thought of as a viable option for paid advertising. This was further underscored by the fact that standing up a business page and engaging with interested parties was … Continue reading 4 Essential Tips For Advertising On Facebook
Click To Conversion: Top 5 Reasons Your Business’s Facebook Ads Are Not Working
Katie CooperApril 23, 2015 You’re a hot-shot digital marketer. You sit down to the Facebook Ad Manager, and in 30 seconds, your new campaign is humming away. Moments later, sales start piling in from everywhere. Your boss calls you a genius and promotes you, and you’re free to go on vacation while the revenue rolls … Continue reading Click To Conversion: Top 5 Reasons Your Business’s Facebook Ads Are Not Working
Wasting Your Ad Money? All Facebook Fans Are Unequal
Brooke BallardApril 22, 2015 What if you were given $ 20,000 to acquire new fans on Facebook? Sounds thrilling, right? But is there strategy in trying to acquire new fans on Facebook? Or is it fruitless? This conversation has come up in every corner of my life lately, most recently in a NYC networking group … Continue reading Wasting Your Ad Money? All Facebook Fans Are Unequal
3 Things That Used To Work On Facebook That Now Don’t (And 3 Things You Can Do About It)
WishpondApril 20, 2015 In order to stay ahead of the curve you need to be willing to change and adapt with what’s thrown at you. Whether it’s cutting off all your hair, moving to another country, or simply redecorating your room, change is needed to move forward. As a business owner your business has inevitably … Continue reading 3 Things That Used To Work On Facebook That Now Don’t (And 3 Things You Can Do About It)
How to Use Facebook Page Insights
Roshni IsaacApril 18, 2015 With Facebook becoming increasingly pay-to-play for brands, the significance of analyzing brand performance has only gained importance. Facebook Page Insights provides multiple metrics and pieces of analytics data to help drive strategic marketing decisions. If you have admin access to your business page, then you can access regular Facebook Insights by … Continue reading How to Use Facebook Page Insights
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Why Companies Are Still Ignoring Your Emails
The Need to Transform Micromanagers to Exploit Potential
LinkedIn B2B Marketing: How These 8 Influencers are Crushing It
