by Kevin Ho May 10, 2016May 10, 2016 You’ve heard it before, an email list is the key to making sales online. Internet marketer Jeff Walker famously said that he “didn’t have a retirement plan, he had an email list,” alluding to how lucrative and reliable a good quality email list can be. But what … Continue reading How to Leverage the Power of Your Email List to Get More Leads
by Brendan Gardiner May 5, 2016May 5, 2016 Is Your Email List Really Clean? True email list hygiene looks at the quality of each email addresses in your database. This runs a lot deeper than some marketers realize. Let’s take a look the 3 basic levels of email address quality. Email List Hygiene Level 1: … Continue reading Email List Hygiene: 3 Levels of Email Address Quality
by Keely Bailey May 4, 2016May 4, 2016 Every day, I go through my email and delete email blast after email blast. With every email I send into trash without opening, I think, STAHP, STAHP, STAHP! Your leads are probably doing the same if you are taking the blast approach instead of a nurturing campaign. … Continue reading STAHP the Email Blasts! Why You Should Use Email Nurturing
by Alessandra Ceresa May 1, 2016 Follow @MissAleCristinaMay 1, 2016 No matter what people say, email marketing is still one of the most effective ways to reach and convert your leads and clients. Don’t believe me? Here are a few stats that will change your mind. – 74% of marketers say targeted personalization increases customer … Continue reading 5 Tips for Better Email Marketing
by Carl Lewis April 30, 2016April 30, 2016 Email marketing couldn’t be simpler, right?! You draft a winning email, send it to your subscribers and watch as the click-throughs appear on the stats. Unfortunately, it’s not always this easy. A few minor mistakes in your approach and the results won’t be worthy of the time … Continue reading Are Your Emails Leaking Money?
by Jessica Bowers April 25, 2016April 25, 2016 Email marketing…it’s not just for lead nurturing anymore. As a marketer, I tend to think email automation is one of the best things since sliced bread or dresses with pockets. It can make our jobs as marketers so much easier, giving us time to work on other … Continue reading 23 Ways to Make Email Marketing Work for You
by Andre W. Klein April 22, 2016 Follow @akleines2April 22, 2016 You have had it drummed into your head over and over that, “the money is in the list.” And in the 21st-century, if you are doing any kind of business online or off, you need a website to build that list. To capture the … Continue reading Top 10 Tips to Boost Your Email Opt-Ins
by Rupert Adam April 21, 2016 Follow @emailcenterApril 21, 2016 Email marketing has managed to acquire a number of terms over the years which are often misunderstood. Here are 5 key terms and how people misunderstand their real meaning. Delivery Rate This is possibly the most meaningless statistic for marketers. Many believe it tells you … Continue reading 5 Misunderstood Email Marketing Terms
by Jessica Lunk April 20, 2016 Follow @jessicalunkApril 20, 2016 Email still rules when it comes to the most profitable marketing channels for small businesses. And no wonder. Next year it’s estimated the number of adult email users in the U.S. will exceed 203 million. That’s all the more reason to do some springtime seeding … Continue reading Plant Email Seeds This Spring For Customer Growth
by Larisa Bedgood April 18, 2016 Follow @https://twitter.com/DataMentorsApril 18, 2016 Email marketing is one of the most affordable and effective ways to consistently engage customers and prospects. For every dollar spent on email marketing, brands generate nearly $ 41 in sales. And the number of worldwide email users is expected to increase from 2.6 billion … Continue reading The Email Marketer’s Checklist for Success
