7 Key Pinterest Strategies

Alex Cyphers — December 21, 2016

Pinterest is one of the best platforms to market a small business, company, blog, or even to promote a book or product. Keeping that in mind, today we are going to show you some key strategies to use Pinterest.

Create Boards Keywords

Pinterest has amazing search competencies. You can further exploit it by using keywords in board titles by making sure that you select a category for each board. This will help people find it, and will also prompt Pinterest to promote your board.

Properly Describe your Ideas

When describing your ideas, keep in mind that people can tweet your pins. Specifically, the text you use to describe your idea should be more like a tweet. Keep it short, stimulating, and significant.

Build Links Back to the Website

You are given 2 places with every pin to add your link: one in the description and the other in the source for the pin. So use both appropriately!

Embed Pins on the Website

Embedding pins on your website are not difficult, and it is also an excellent way to get more repins. An embedded code on the Pinterest site can always bring more traffic for you.

‘Pinterest for business’ for Analytics

It is smart to see which of your pins are becoming popular. Re-share those on other Pinterest boards or on social networks. When a particular pin receives more interaction, social channels swarm it with conversations.

Rich pins

Right now, there are six types of Rich Pins: app, movie, recipe, article, product and place. Initially, adore your website with Meta tags, test out your rich pins and apply to get them on Pinterest. Non-technical people might need to consult with their developers or site owners to help them get started.

Smart Pin-able Images

Most successful pinners may not have an excellent image every time, but they do have an image that pins with each post. A bigger image of 735 x 1102 has more chance to get re-pins as Pinterest likes tall, vertical images. Make a big image, pin it and then share the pin with the blog link.

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