Andrew Schulkind — March 13, 2018 — March 13, 2018 In conversation with a client earlier this week, it occurred to me that the one thing I talk about almost endlessly when it comes to using your website as a marketing tool is what I rarely mention when talking about email marketing. That one concept … Continue reading Email Marketers Are From Mars, Email Consumers Are Not
Shane Barker — March 12, 2018 Follow @shane_barker — March 12, 2018 For any online business today, it’s important to understand the meaning and importance of search engine optimization (SEO). SEO is crucial to survive and thrive in today’s competitive digital landscape. For the uninitiated, it’s a framework that needs to be followed by a … Continue reading Every Marketer Should Focus on These 5 SEO Tactics
Amanda Abella — March 12, 2018 — March 12, 2018 stevepb / Pixabay Since we’re in the middle of tax season, it’s likely that you’re running numbers in your business. I know I am. Aside from the end of the year when I look at what to spend, this is usually the time I look … Continue reading 4 Financial Metrics To Look at During Tax Time
Eric Rosenberg — March 12, 2018 — March 12, 2018 FirmBee / Pixabay Starting out as a freelancer is a huge step, and one that shouldn’t be taken lightly. It offers huge benefits, but also comes with its own unique host of challenges. If you think having a boss is hard and dream of being … Continue reading 5 Startup Tips for Creative Freelancers
Arik Hanson — March 12, 2018 — March 12, 2018 There’s been an awful lot of hand-wringing about Facebook lately. Edison Research released a report last week claiming Facebook usage was down–for the first time ever–from 67% to 62%. What’s more, Facebook usage among the coveted 12-34 segment was down from 79% in 2017 to … Continue reading What Would You Do If Facebook Really Did Fail?
Dave Brock — March 12, 2018 Follow @davidabrock — March 12, 2018 geralt / Pixabay It’s clear that activity drives results—or at least it should. We all know that orders and revenue is a trailing metric. The danger of focusing on end results is that by the time you can report them, it’s too late … Continue reading “Focus On Activity More Than Results”
Miranda Marquit — March 12, 2018 — March 12, 2018 Everyone has a formula for doing a business “right.” You know that when you start your business, there’s a right way to build your list, fund your ideas, post on your blog, and do any number of things. In fact, there are so many things … Continue reading Why It’s Better to Just Start Your Business — Instead of Worry About Doing It “Right”
Kevin O’Brien — March 12, 2018 — March 12, 2018 geralt / Pixabay There’s a debate raging in the staffing world. With 64% of staffing firms indicating their top challenge is the talent shortage, there are differing views as to how to best source candidates. Some view job boards as an inefficient relic of old-school … Continue reading Job Boards vs. Digital Marketing: What’s Better for Sourcing Candidates?
Evan Brown — March 12, 2018 — March 12, 2018 Small businesses have always played a vital role in economic growth because they are known for creating more jobs than their larger counterparts as SBA reports. But even though small businesses have seen an immense growth due to the introduction of the internet, it is … Continue reading 18 Small Business Trends You Need To Track In 2018
Oksana Tunikova — March 12, 2018 — March 12, 2018 When it comes to getting things done, motivation is everything. No matter what goals and aspirations you have in life, you will most certainly need some motivation to achieve them. The inner drive, the invisible push, the secret ingredient to productivity—regardless of which words we … Continue reading How to Stay Motivated
