Meenah Khosraw — June 16, 2017 — June 16, 2017 LoboStudioHamburg / Pixabay Social media has become one of the most effective marketing tools ever. It’s created an entirely new sub-genre of marketing and has become a digital publicity beast. If you’re a business owner developing a marketing strategy, including social media to boost your … Continue reading How to Boost Brand Awareness with Social Media
Ivan Ivanov — June 15, 2017 — June 15, 2017 There’s a simple truth in life that everyone likes to reminiscent about ‘the good old days’ and to believe that we live in times of change. Yet change happens each moment with time going through a transformation from ‘future’ to ‘past’ in a thing we’d … Continue reading Getting Political On Social Media: A Guide For Brands
Vitor Silva — June 16, 2017 Follow @IAmVitorSilva— June 16, 2017 Photo-Mix / Pixabay As a marketing strategist and data analyst, I have provided web business consulting for a few companies, and one of the most common questions asked is: “How do Google rankings work?” or “How do I make my website appear in the … Continue reading How Does Google Ranking Work?
Alex Ditty — June 16, 2017 Follow @seenmoment— June 16, 2017 How the new tools will impact your Instagram influencer marketing Instagram is once again making headlines in the influencer marketing industry with the announcement of new features to help brands and influencers execute and measure their paid partnerships on the platform. Instagram is considered … Continue reading Instagram is Getting More Involved In Influencer Marketing
Carlo Pacis — June 15, 2017 — June 15, 2017 As Facebook continues its pattern of social media world domination, more and more businesses are beginning to realize how important it is to maintain an informative, up-to-date Facebook Page. Though it’s not quite as useful as your website, Facebook Pages rank highly in search, meaning … Continue reading Facebook Page Layout: The Ultimate Guide (2017)
Andrew Lowen — June 15, 2017 — June 15, 2017 Pay-per-click has always been a bit of a grey area for marketers. In some cases, particularly in situations where there has been a poor initial setup, PPC advertising has been shown to succeed in generating traffic, but fail in ultimately creating a conversion. However, with … Continue reading Using Facebook Pixel to Boost Qualified Traffic and Conversion Rates
As brand safety continues to take center stage in the digital ad industry, contributor Mark Williams discusses the technologies and solutions you need to decrease risk and protect your brand. Mark Williams on June 15, 2017 Photo © Bloomicon / Shutterstock.com So your ad drove a million views — cool. Now, did all those … Continue reading Who’s really responsible for brand safety? Tools you can employ to take the matter in hand
