Daily Archives: August 15, 2016

The Blogging Lessons That We Can Learn From Artists

by Laura Cole July 31, 2016July 31, 2016 If you ever needed reassurance that starting a commercial blog was worth your while, a quick search on the Internet would afford you peace of mind. This vast resource is home to innumerable blogging statistics, each of which reaffirms the positive impact that this practice can have … Continue reading The Blogging Lessons That We Can Learn From Artists →

Top 12 Digital Consulting Benefits [Infographic]

Consultanting

by Charlotte Blacklock July 31, 2016July 31, 2016 Digital transformation has a number of benefits for consultants. From establishing new revenue streams to data management to collaboration, digital capabilities transform every part of the consulting workflow, and consultants can see clear benefits at every step of the way. We recently facilitated digital transformation at a … Continue reading Top 12 Digital Consulting Benefits [Infographic] →

Let Those People Go!

Effective Peeple

by Margaret Jacoby July 31, 2016 Follow @MargaretJacobyJuly 31, 2016 4 Quick Questions: Do you have an employee or several employees who have been causing you grief for a while? Are they disruptive, unfriendly to others, not performing, and just generally a problem? Do you find yourself looking at them saying to yourself, “why are … Continue reading Let Those People Go! →

“Us v. Them”: How to Make Sales and Marketing Work Together

Sales Strategy

by Charles McKay July 31, 2016July 31, 2016 The days of the ‘us versus them’ mindset between sales and marketing teams are over. The way business operates today leaves no room for companies made up of teams that compete with each other – even if it’s just for glory and recognition. There’s too much competition … Continue reading “Us v. Them”: How to Make Sales and Marketing Work Together →

Twitter’s Blue Tick and the Importance of Trust

Twitter

by Joe Phelan July 31, 2016July 31, 2016 Last week Twitter, the social media platform used by approximately 310 million people, made its little blue tick verification icon, generally reserved for the rich and the famous, available to everyone. By filling in a simple form (which can be found here) individuals and businesses alike can … Continue reading Twitter’s Blue Tick and the Importance of Trust →

Starting Your Own PR Practice

Public Relations

by Kyle Elyse Niederpruem July 31, 2016 Follow @kylecommJuly 31, 2016 What to know Quite a few people have contacted me over the years asking – how did you start your own PR practice? After departing a big agency culture that wasn’t for me, I decided to try it on my own. That was 11 … Continue reading Starting Your Own PR Practice →

Effectual Reasoning: The Little Known Method Entrepreneurs Use to Figure Out What They Want

Entrepreneur Tools

by Taylor Pearson July 31, 2016 Follow @TaylorPearsonMeJuly 31, 2016 Man has suffered another loss in his more recent development inasmuch as the traditions which buttressed his behavior are now rapidly diminishing. No instinct tells him what he has to do, and no tradition what he ought to do; sometimes he does not even know … Continue reading Effectual Reasoning: The Little Known Method Entrepreneurs Use to Figure Out What They Want →

Here’s Why Your Candidate’s Experience Matters in Background Screening

Effective Hiring

by Todd Eiseman July 31, 2016July 31, 2016 Traditionally, the hiring process has been intense and high-pressure for applicants, requiring heavy-duty paperwork and intensive rounds of interviewing. But in recent years, hiring managers have started to realize that the hiring process is also a candidate’s first impression of the company. If it’s too stressful, counterintuitive … Continue reading Here’s Why Your Candidate’s Experience Matters in Background Screening →

How To Evaluate Software Integrations: 3 Important Considerations

Business Software

by Matthew Cameron July 31, 2016July 31, 2016 We’ve all been there. You’re searching for a software product to enhance your marketing organization, and the first thing you investigate is whether the solution integrates with key components of your existing technology stack. This makes sense. No one wants to deal with the consequences of implementing … Continue reading How To Evaluate Software Integrations: 3 Important Considerations →