A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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Ukraine’s tech sector has proved resilient in wartime. Women’s startups have offered hope
Hi, Welcome Welcome back March 22, 2024 Ukraine’s tech sector has proved resilient in wartime. Women’s startups have offered hope Martial law prohibits most men of military age from leaving the country, creating a need and space for female tech entrepreneurs at home and abroad. BY Reuters War in Ukraine has pushed women into more leadership … Continue reading Ukraine’s tech sector has proved resilient in wartime. Women’s startups have offered hope
Transforming content marketing lifecycles with AI
Here’s how AI impacts content marketing by enhancing every stage of the lifecycle, from research and idea generation to creation, distribution and analysis. Taylor Peterson on March 22, 2024 As organizations continue embracing AI-driven approaches, marketing leaders should be empowered to push the boundaries of innovation and drive better results with less manual, time-consuming effort … Continue reading Transforming content marketing lifecycles with AI
This new pay transparency tool lets tech workers check their salaries against their colleagues
March 22, 2024 This new pay transparency tool lets tech workers check their salaries against their colleagues FairComp wants to help workers evaluate job offers and make sure they’re being paid fairly, by giving them access to the type of compensation data used by employers. BY Pavithra Mohan In his former life as a chief people … Continue reading This new pay transparency tool lets tech workers check their salaries against their colleagues
The secret to excellence is in this surprisingly simple regimen from the world’s top performers
March 22, 2024 The secret to excellence is in this surprisingly simple regimen from the world’s top performers The difference between good and great isn’t physical. It is entirely mental. The world’s best performers learn excellence. BY Next Big Idea Club Dr. Eric Potterat has a 30-year career as a clinical and performance psychologist. He has … Continue reading The secret to excellence is in this surprisingly simple regimen from the world’s top performers
Laying the groundwork for AI in MOps: How to get started
A framework for infusing AI into marketing operations, from defining goals, assessing tech stack and building teams. Greg Kihlstrom on March 21, 2024 As artificial intelligence technologies rapidly advance, marketing teams are tasked with integrating these powerful tools into their existing operations. However, this transition can be daunting, especially if your MOps function was established … Continue reading Laying the groundwork for AI in MOps: How to get started
A Threads beta lets you share to Mastodon and other fediverse services
A Threads beta lets you share to Mastodon and other fediverse services If you opt in, users on Mastodon can see and like your posts. Will Shanklin Updated Thu, Mar 21, 2024 Meta Fediverse support in Meta Threads is up and running in beta. Mark Zuckerberg wrote on Thursday that adult Threads users in … Continue reading A Threads beta lets you share to Mastodon and other fediverse services
A new generation of social media apps is helping people find ‘their people’
March 21, 2024 A new generation of social media apps is helping people find ‘their people’ As larger social networks fracture, upstart platforms like Letterboxd, the Nudge, Spill, and Lex are pulling in users. BY Veronica Irwin The desire to feel supported, included, and in community with others, online or IRL, is universal. But many huge … Continue reading A new generation of social media apps is helping people find ‘their people’
DOJ lays siege to Apple’s walled garden
The DOJ has filed a lawsuit against Apple alleging antitrust violations related to the iPhone ecosystem. Update: Statement by Apple. Kim Davis on March 21, 2024 The U.S. Department of Justice announced today it is suing Apple for illegally monopolizing the smartphone market to the detriment of consumers, competitors, developers and others. The suit focuses … Continue reading DOJ lays siege to Apple’s walled garden
Why March Madness is marketing madness for brands and women’s basketball
March 21, 2024 Why March Madness is marketing madness for brands and women’s basketball This isn’t the end of women’s basketball season for brands. It’s the beginning of something bigger. BY Jeff Beer To mark the tip-off of the 2024 Women’s NCAA basketball tournament, State Farm is launching a new commercial starring—you guessed it—Caitlin Clark. It’s … Continue reading Why March Madness is marketing madness for brands and women’s basketball
How Far Will Google And Microsoft Go To Collaborate?
How Far Will Google And Microsoft Go To Collaborate? by Laurie Sullivan , Staff Writer @lauriesullivan, March 21, 2024 Microsoft and Google have a complex relationship. The two companies are rivals, but on occasion support each other’s projects. If Microsoft Advertising could provide a Performance Max product with capabilities similar to Google Performance Max in Google … Continue reading How Far Will Google And Microsoft Go To Collaborate?
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