November 16, 2024 Dude Perfect went from YouTube to raising $100M. Here’s how its new CEO wants to grow the brand Dude Perfect CEO Andrew Yaffe talked to ‘Fast Company’s Most Innovative Companies’ podcast about his plans for the media brand. BY Yasmin Gagne Over the past 15 years, sports and entertainment company Dude Perfect—which started … Continue reading Dude Perfect went from YouTube to raising $100M. Here’s how its new CEO wants to grow the brand
Advertisers, Creators Raise Performance Across YouTube, Reddit by Laurie Sullivan , Staff Writer @lauriesullivan, November 14, 2024 Appealing to users who want something new to engage with across social, search and connected TV has become a challenge, but not when taking the approach of thinking like a “human first and then a brand.” Here are some … Continue reading Advertisers, Creators Raise Performance Across YouTube, Reddit
Amazon Launches Its First YouTube Original Branded Content Series by Laurie Sullivan , Staff Writer @lauriesullivan, October 22, 2024 Amazon’s “Celebrity Substitute,” an original branded content series, is premiering today exclusively on YouTube. The digital series released nine episodes ranging from 5 minutes to 8 minutes each in length. It follows host Julian Shapiro-Barnum, the 25-year-old comedian … Continue reading Amazon Launches Its First YouTube Original Branded Content Series
October 15, 2024 5 tips for getting the most out of YouTube TV Customize the channel guide, stockpile recordings to the DVR, download videos, and more. BY Doug Aamoth YouTube TV has slowly but surely emerged as one of the better live TV providers for those of us who are tired of renting cable boxes or … Continue reading 5 tips for getting the most out of YouTube TV
October 06, 2024 Inside the business of a YouTube child star Ryan Kaji has 37 million subscribers, multiple YouTube channels, a toy brand, and a new movie. His father insists he’s a normal kid. BY Yasmin Gagne Ryan Kaji was just three years old when his YouTube channel, Ryan’s World, took off. Initially launched by his … Continue reading Inside the business of a YouTube child star
Google is also testing a new “Promotions” feature for App Campaigns that can create event-driven promotions tailored for mobile users. Anu Adegbola on September 4, 2024 Google Ads launched advanced “Performance Planner” plans, now including tailored strategies for YouTube campaigns, focusing on demand gen for both Action and Awareness goals. Why we care. The new plans allow advertisers … Continue reading Google Ads unveils advanced performance planner for YouTube campaigns
YouTube invites users to test its community notes feature The video platform allows users to correct inaccurate or unclear information on its content. danny gallagher Updated Thu, Aug 8, 2024 YouTube YouTube seems to be starting to roll out its community notes feature to a select group of users. Screenshots of YouTube’s official … Continue reading YouTube invites users to test its community notes feature
New YouTube policy lets you request the removal of AI-generated content that uses your likeness YouTube will give the video owner 48 hours to act on the complaint. will shanklin Updated Tue, Jul 2, 2024 YouTube quietly added a new policy last month that lets you request the removal of AI-generated content featuring your … Continue reading New YouTube policy lets you request the removal of AI-generated content that uses your likeness
June 29, 2024 How to find and search YouTube video transcripts on your phone Why wait for Google’s Gemini-YouTube integration? This useful tool lets you get YouTube video transcripts on any kind of phone. BY Chris Hoffman YouTube videos are an amazing source of knowledge. But they’re often long, and trying to find a specific shred … Continue reading How to find and search YouTube video transcripts on your phone
June 28, 2024 YouTube fuels the AI machine—including your family reunion As far as AI is concerned, your family reunion video may be just as important as those uploaded by influencer giant Mr. Beast or CNN. BY The Conversation The promised artificial intelligence revolution requires data. Lots and lots of data. OpenAI and Google have begun … Continue reading YouTube fuels the AI machine—including your family reunion
