Tag Archives: Youtube

Back to Basics: Maximize your YouTube advertising

YouTube is a ‘reference engine’ and advertisers can leverage it to define their target audience. But like other social media platforms, brand safety must be considered. Bruce Budkofsky on December 21, 2018  Advertisers are expected to spend just shy of $30 billion on online video this year – an increase of nearly 28 percent year-over-year, … Continue reading Back to Basics: Maximize your YouTube advertising

YouTube Marketing: 5 Proven Strategies to Generate More Sales for Your E-Commerce Business

Emil Kristensen — November 23, 2018 Follow @Emilgkristensen — November 23, 2018 Looking to find new customers for your e-commerce store? Your ticket to success might be in a medium you haven’t tried yet—YouTube. YouTube may sound intimidating. Don’t videos take a long time to create? Don’t you need expensive equipment? What if you’re not … Continue reading YouTube Marketing: 5 Proven Strategies to Generate More Sales for Your E-Commerce Business

YouTube gives more creators option to monetize channels

Channel Memberships, a program that lets creators offer a $4.99 monthly subscription fee, is now available to channels with 50,000 subscribers. Amy Gesenhues on September 19, 2018   YouTube is dropping the number of required subscribers for access to Channel Memberships to 50,000, a reversal from the 100,000 threshold  it set in June. Why the change? … Continue reading YouTube gives more creators option to monetize channels

YouTube gives users more ways to track the amount of time they spend on the app

YouTube profiles will now include a breakdown of how much time a user has spent watching videos during the past day, two days and week. Amy Gesenhues on August 27, 2018     YouTube is rolling out more features designed to help users “take charge” of their digital well-being. Starting today, the ‘Watch History’ screen … Continue reading YouTube gives users more ways to track the amount of time they spend on the app