Nicole Blanckenberg — November 16, 2018 Follow @https://twitter.com/NicoleBlancken — November 16, 2018 More and more online store business owners are jumping on the eCommerce YouTube ad bandwagon, and it is no surprise why. In May of this year, YouTube announced that they had surpassed a whopping 1.8 billion monthly users. We already know that video … Continue reading The Complete YouTube Ad Guide for eCommerce
Syed Balkhi — October 30, 2018 Follow @SyedBalkhi — October 30, 2018 When you think of marketing, odds are, you think of sales emails, writing content, and ads. The truth is, there is a whole wide world of video marketing that can help you increase conversions. Consider that about 78% of people watch videos on … Continue reading How to Increase Conversions From Your YouTube Videos
Robert Woo — October 21, 2018 — October 21, 2018 Any affiliate rep that helps bring in sales is a great partner to have, but Influencers can definitely make a big difference in both conversions and brand exposure. We’ve written about Influencer Marketing a bunch previously, including our guides to Instagram and Facebook, but we … Continue reading How to Work With Influencers On Youtube
Channel Memberships, a program that lets creators offer a $4.99 monthly subscription fee, is now available to channels with 50,000 subscribers. Amy Gesenhues on September 19, 2018 YouTube is dropping the number of required subscribers for access to Channel Memberships to 50,000, a reversal from the 100,000 threshold it set in June. Why the change? … Continue reading YouTube gives more creators option to monetize channels
YouTube profiles will now include a breakdown of how much time a user has spent watching videos during the past day, two days and week. Amy Gesenhues on August 27, 2018 YouTube is rolling out more features designed to help users “take charge” of their digital well-being. Starting today, the ‘Watch History’ screen … Continue reading YouTube gives users more ways to track the amount of time they spend on the app
George Beall — August 17, 2018 Follow @GeorgePBeall — August 17, 2018 YouTube is the second largest search engine in the world and home to over 1 billion users. Collectively, this audience is watching a total of 5 billion videos per day. Those are staggering numbers, and yet so many businesses fail to maintain a … Continue reading 8 Ways to Market Your Business On YouTube
Joe Martinez — August 11, 2018 — August 11, 2018 When you’re running a YouTube campaign, direct conversions are an icing-on-the-cake scenario. Often, the people who have seen your YouTube ad for the first time are newcomers to your brand, and they are probably not going to convert right away. With these expectations in place, … Continue reading Optimizing for Earned Metrics in YouTube Campaigns
Sarah Metoxen — July 20, 2018 — July 20, 2018 The popularity of YouTube is on the rise with no sign of slowing down any time soon. Why would it? Video marketing has tons of seriously impressive stats: 97% of marketers polled said video helped increase user understanding of their product. 76% said video marketing … Continue reading 3 YouTube Features You Might Not Know About: Helpful Content Tips
Julie Neumark — July 18, 2018 Follow @julieneumark — July 18, 2018 4 ways brands can take advantage of the intersection of video streaming and gaming To talk about the convergence of video streaming and gaming as the catalyst for a new culture of creation would seem like a bit like a no-brainer to many. … Continue reading Winning the Game with Content Targeting on YouTube
Latin American Soccer Teams Got Most Hits On YouTube by Laurie Sullivan , Staff Writer @lauriesullivan, July 16, 2018 On Sunday, France won the World Cup against Croatia 4 to 2. Croatia and France were not necessarily among the most popular 2018 FIFA World Cup teams people searched for and watched on YouTube during the past … Continue reading Latin American Soccer Teams Got Most Hits On YouTube
